Martech

OCTOBER 18, 2024

LinkedIn is the largest social network for businesses and business people and an essential site for B2B marketing. Companies can showcase products and services, generate leads, build brand awareness and establish “thought leadership” within their industry. billion by 2027. billion, It is projected to reach $10.35

Objectives and Key Results 139

Objectives and Key Results Click Through Rate B2B Campaign 139

Salesforce

JUNE 12, 2024

Think about how much you depend on your digital neighbors — checking your social networks and online reviews — before you commit to buying something important. Social selling is a lead-generation technique where salespeople directly interact with their prospects on social media platforms.

Sell 111

Sell E-commerce Territory Pitch 111

Search Engine Land

MAY 10, 2023

Content marketing is expected to experience a massive surge in growth, estimated at over $584 billion by 2027. Generally speaking, B2B marketers monitor key metrics such as site traffic, lead quality ratings, social shares and time on site. The use of AI for SEO and content is set to grow 5x this year. M easurable.

Non-Profits 99

Non-Profits Promote Engineering Click Through Rate 99

Salesforce

JANUARY 11, 2024

About $3 trillion — that’s Forrester’s estimate for B2B sales by 2027, almost double what it was in 2021. Lead generation or prospecting. You can reach out in many ways: phone calls, texts, emails, in-person conferences and events, and online networking platforms like LinkedIn.

B2B 59

B2B B2C Manufacturing Government 59