Martech

MARCH 18, 2025

By 2028, traditional B2B marketing and sales tactics from demand generation to outbound prospecting will be nearly unrecognizable or extinct. But by 2028, most of these disciplines will be unrecognizable or obsolete. Which GTM sub-disciplines will disappear by 2028? The time to adapt is now. The reason?

GTM 116

GTM B2B Education Consult 116

SaaStr

JUNE 2, 2025

Billion PostgreSQL Battle for AI Agent Supremacy Brief Overview : Two data giants are making strategic moves to dominate the AI agent infrastructure market through major PostgreSQL acquisitions. Snowflake vs. Databricks: The $1.25 ” Databricks CEO Ali Ghodsi noted that “pretty much every customer we have wants to leverage agents.”

Government 73

Government Represent Strategize B2B 73

Sales Hacker

OCTOBER 2, 2024

Gartner predicts that by 2028, 60% of seller work will be executed by Generative AI technologies. The future is generative : By 2028, Generative AI is expected to handle 60% of seller tasks, according to Gartner. The applications are vast: from sales insights and conversational chatbots to automated pipeline nurturing.

GTM 113

GTM Sales Pipeline Growth 113

Salesforce

JANUARY 22, 2024

You can spend more focused time on strategic thinking or creative projects. Salesforce Economic Impact: Salesforce AI-Powered Cloud Solutions Will Generate $948 Billion in New Revenues for Customers by 2028 (doc #US51404923, December 2023) People will now have time to, well, be people. In marketing?

Healthcare 122

Healthcare X-functional Engineering Technology 122

Martech

FEBRUARY 8, 2023

The global market for loyalty is worth billions, forecast to explode to $24 billion by the end of 2028. Marketers also make rewards mobile-friendly and continue to push toward app-based programs Strategic partnerships are also on the rise. In 2022, U.S.

Retail 108

Retail Strategic partnership Gaming Trust 108

Hubspot

MARCH 21, 2025

A partner organization forms a strategic relationship with a business to create mutual benefits. Looking ahead, an analyst brief from IDC projects our partner ecosystem is on pace to surpass $30 billion in potential partner revenue globally by 2028. These examples illustrate the strategic value of well-executed partnerships.

Commission 41

Commission Strategize Cross-sell Click Through Rate 41

Highspot

SEPTEMBER 13, 2022

billion by 2028, according to Verified Market Research. Executing your strategic initiatives with Highspot increases revenue, drives consistent rep performance and improves rep ROI. Sales enablement is critical for increasing sales productivity, which is required in today’s market. billion in 2020 and is projected to reach $7.3

Growth 52

Growth Launch Technology Technology 52