ConversionXL

MAY 3, 2017

Facebook is, by far, the most promising social advertising platform for E-Commerce purposes — the site has 1.86B users , an average ROI on targeted ads of 152% , and is responsible for 85% of all social media e-commerce. Upselling and Cross-selling ( Image Source ). This has to reflect in your ads.

E-commerce 133

E-commerce Customers Cross-sell Represent 133

ConversionXL

NOVEMBER 6, 2015

You have an A/B testing tool, a well-researched hypothesis and a winning test with 95% confidence. There are factors threatening the validity of your test, without you even realizing it. Quite simply, validity threats are the factors that threaten the validity of your A/B test results. Not so fast.

A/B testing 133

A/B testing Cross-sell Campaign Represent 133

Hubspot

AUGUST 25, 2015

For instance, you could A/B test language around gated content, try different tactics to increase newsletter registrations , or create a series of videos that audiences can pay to access. You can also test offers from affiliate partners to see if you are able to build a scalable, predictable, and steady revenue stream.

A/B testing 68

A/B testing E-commerce Cross-sell Launch 68

ConversionXL

JUNE 16, 2022

FedEx’s “E-commerce Playbook,” for example, is a useful resource for building a successful ecommerce brand aimed at ecommerce business owners. Campaign reports will cover results such as sales figures, leads generated, and cross-channel engagement for the period. For example, let’s say you sell accounting software to law firms.

Campaign 149

Campaign Objectives and Key Results Launch Click Through Rate 149

ConversionXL

MAY 24, 2013

A strong A/B testing plan will allow you to increase your revenue. A/B testing produces concrete evidence of what actually works in your marketing. This post is about A/B testing, since this technique produces the fastest gains and has lower chances of error through misuse.

A/B testing 131

A/B testing Objectives and Key Results E-commerce Real Estate 131

ConversionXL

NOVEMBER 18, 2014

Vero explicitly shows users how far they’ve come in the process (they’ve already sent one email_ and then seamlessly leads users to the next step (running an A/B test or sending a newsletter). This email averages a 72 percent open rate. Tip #1: Confirmation Emails Aren’t Built to Drive Traffic.

Click Through Rate 124

Click Through Rate E-commerce Retail Cross-sell 124

Martech

OCTOBER 6, 2021

In this case, several personalization platforms started as simpler services for providing A/B testing. But as you mature, you can use these scenarios to reinforce each other; e.g., using Testing & Optimization to inform E-commerce Recommendations. Common capabilities are: A/B Testing, or more advanced A/B/.N

E-commerce 108

E-commerce Technology Technology A/B testing 108