ConversionXL

MAY 24, 2013

A strong A/B testing plan will allow you to increase your revenue. A/B testing produces concrete evidence of what actually works in your marketing. This post is about A/B testing, since this technique produces the fastest gains and has lower chances of error through misuse.

A/B testing 131

A/B testing Objectives and Key Results E-commerce Real Estate 131

ConversionXL

AUGUST 28, 2014

In a 2013 study by eConsultancy & RedEye , surveying almost 1,000 client-side & agency marketers, it was found that 60% found A/B testing to be “quite valuable” to their business. What’s interesting is that another study by VWO found that only 1 in every 7 A/B tests is a statistically significant winning test.

A/B testing 104

A/B testing E-commerce Clients User Experience 104

ConversionXL

APRIL 3, 2018

You can use AI even when you haven’t mastered traditional testing. Chad Sanderson – The Statistical Pitfalls of A/B Testing. In-experience (nudges etc). Free email service (gmail ,yahoo etc) leads don’t become users: worth 2.7x MoeMKiss dropping knowledge about the user experiences on cross platforms.

A/B testing 106

A/B testing Objectives and Key Results Growth X-functional 106

ConversionXL

MARCH 22, 2013

Webundies.com announced 2012 mobile commerce sales of $168,000, accounting for 5.4% In addition, visitors encounter a cohesive brand experience regardless whether they´re using a laptop, smartphone or tablet. The popular e-commerce store O´Neill Clothing racked up some impressive results after implementing responsive design.

Conversion 115

Conversion E-commerce A/B testing Follow-up 115

Hubspot

JUNE 14, 2019

Are your users happy with your website, or are you simply assuming they are? Whether you're looking to improve the user experience on your website, increase your customer satisfaction , or simply learn more about your visitors, embedding a survey on your website is the fastest way to get the feedback you need.

Price 101

Price E-commerce A/B testing Contact 101

ConversionXL

AUGUST 17, 2016

This is, in a way, an ultimate guide (overused though the term is), so here’s a short table of contents if you’d like to jump around: How To Run A Holdout Test. Write Emails Tha Focus on Customer Service (Here’s How). We see shopping cart abandonment as a conversion rate optimization and customer service opportunity.

Campaign 74

Campaign Process A/B testing CTR 74

ConversionXL

APRIL 6, 2016

C-R-A-V-E-N-S model is a scorecard for social proof (Rate each of the factors on a 5 point scale): C redible (believable, authentic, trustworthy, authoritative, “ethos”). E numerated (quantified, scored, ranked, calculated, “logos”). Ton Wesseling: How to Utilize Your Test Capacity? Can begin running tests. Optimization.

A/B testing 77

A/B testing Non-Profits E-commerce X-functional 77