Hubspot

OCTOBER 1, 2014

Whether you’re looking to increase revenue, sign-ups, social shares, or engagement, A/B testing and optimization can help you get there. But for many marketers out there, the tough part about A/B testing is often finding the right test to drive the biggest impact -- especially when you’re just getting started.

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A/B testing Minimum Viable Product High impact Promote 75

Sales Hacker

NOVEMBER 1, 2018

Even successful plays are usually non-transferrable to other industries, so you end up starting from scratch once again. Scientific and Realistic: A/B Testing is The Powerful Weapon That Every Modern Sales Playbook Needs. A/B testing is scientific. A/B testing is fast. Why Sales Playbooks Persist.

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A/B testing Pharmaceutical Manufacturing Sales 74

ConversionXL

JUNE 19, 2018

You need high tempo testing and experimentation throughout the whole customer journey. A high impact teams needs top skills. Rockboost process of building up a skill set: Personal T-shape plans. Make a connection between A/B testing and your boss/strategy. Prioritise impact over speed.

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A/B testing Cross-sell X-functional Growth 103

ConversionXL

NOVEMBER 17, 2015

If you choose to test during the holidays, there are some guidelines you can follow to get the most from your experiments. Run Bandits Tests. If you’re reading this, you’re familiar with A/B tests. Bandit tests are similar, but move from the explore to the exploit phase much more quickly. We don’t know.

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A/B testing Retail Promote Non-Profits 126

ConversionXL

APRIL 22, 2015

Testing tools are affordable (even free), and increasingly easier to use – so pretty much any idiot can set up and run A/B tests. The hard part is testing the right things, and having the right treatment. Those two add up to indicate execution velocity. Well what if we both sell food items?

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A/B testing Cross-sell Start-ups Follow-up 123

ConversionXL

JUNE 19, 2019

We sell success. Sex up the headline. From here, you can then break up your content into a ton of various social posts. Don’t just implement findings—you need to A/B test first. Insights > Ideas > Prioritization > Tests. Top three principles in A/B testing : Give people a relevant reason to buy.

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A/B testing Objectives and Key Results UX Retail 90

Hubspot

MARCH 31, 2015

Though Richard''s review was entertaining to watch, we were able to obtain some seriously useful information from that test. His analysis uncovered the following three issues with our homepage and overall site: 1) It''s not clear what HubSpot is and what we sell. Is the offer in the pop-up ineffective? 3) Pair the data.

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A/B testing Entertainment User Experience High impact 76