ConversionXL

JUNE 13, 2016

Even A/B tests with well-conceived test concepts can lead to non-significant results and erroneous interpretations. And this can happen in every phase of testing if incorrect statistical approaches are used. Statistical stumbling blocks lurk at every phase of a test. Statistics trap #1: Too many variants.

A/B testing 77

A/B testing Non-Profits Conversion Follow-up 77

Hubspot

OCTOBER 1, 2014

Whether you’re looking to increase revenue, sign-ups, social shares, or engagement, A/B testing and optimization can help you get there. But for many marketers out there, the tough part about A/B testing is often finding the right test to drive the biggest impact -- especially when you’re just getting started.

A/B testing 75

A/B testing Minimum Viable Product High impact Promote 75

Hubspot

APRIL 3, 2014

"Let''s A/B test it" is the new "Let''s circle back on that.". Synergy and circling back usually only result in the appearance of doing work, while intelligently testing techniques and generating actionable data actually helps you accomplish your business goals. 2) Creating the Test Before You Set Your Goals.

A/B testing 73

A/B testing User Experience Pitch Technique 73

ClickFunnels

JANUARY 18, 2023

This is especially true if you are a beginner because it allows you to learn digital marketing by selling someone else’s products. A sales page designed to sell the ClickBank product. Otherwise, people might find the difference between your free offer and the affiliate product that you are selling too jarring. #2

Product 246

Product A/B testing Lead generation Niche 246

ClickFunnels

DECEMBER 5, 2022

They are used for both lead generation and for selling inexpensive products and services. They are sometimes used for lead generation but are typically reserved for selling medium-priced and high-priced products and services. . Sign up for a free trial? A/B Test Everything. Long-form landing pages.

A/B testing 148

A/B testing Objectives and Key Results Lead generation Conversion 148

ClickFunnels

SEPTEMBER 17, 2021

You might also want to consider creating an affiliate program that lets other people sell your products in exchange for a commission fee (e.g. Here at ClickFunnels, we believe that the most effective way to sell online is the Value Ladder sales funnel. Copywriting means selling via the written word. 25% from each sale).

A/B testing 235

A/B testing Conversion Sales Price 235

ClickFunnels

OCTOBER 26, 2021

Here at ClickFunnels, we believe that the most effective way to sell online is… The Value Ladder Sales Funnel. When our co-founders, Russell Brunson and Todd Dickerson, came up with the idea for ClickFunnels in 2014, they both had been selling online using sales funnels for over a decade. And you know what’s best?

Consult 201

Consult A/B testing Cross-sell Sales 201

Heinz Marketing

MARCH 23, 2023

Highlight your unique value and selling propositions In a crowded market, it’s essential to differentiate your product from competitors. Additionally, your unique selling proposition (USP) entails why a customer should buy from you over a competitor. Analyze the data from your tests to refine and improve your messaging over time.

B2B 114

B2B A/B testing Drivers/motivators Up-sell 114

ClickFunnels

AUGUST 8, 2021

Instead, they focus on just one element of it, e.g. landing pages, pop-ups, etc. Our co-founders, Russel Brunson and Todd Dickerson, each had over a decade of experience selling online via sales funnels. The reason we are bringing this up is that all that extensive funnel building experience went into our software. A/B testing.

Lead generation 246

Lead generation A/B testing X-functional Price 246

ClickFunnels

JANUARY 30, 2022

However, it ’ s easy to become distracted or caught up building your funnel in the midst of the buzz. In a world of sleek, sexy marketing characterized by cutting-edge design trends, it’s easy to get caught up in the elements of style. Is your offer not up to snuff? Looks Aren ’ t Everything.

A/B testing 246

A/B testing Follow-up Price Conversion 246

ClickFunnels

JANUARY 8, 2023

Start With a Soap Opera Sequence What do you send your email list when they first sign up for your list? High Drama → Backstory → Wall — This is where you capture them with a high-drama moment, tell them a bit of backstory, and then reveal the wall you came up against. This variety ends up converting, overall, a lot more people.

Campaign 130

Campaign A/B testing Click Through Rate Trust 130

ClickFunnels

DECEMBER 25, 2022

We believe that the most effective way to sell anything online is the Value Ladder sales funnel. We also recommend adding downsells , upsells , and cross-sells to these core offers in order to maximize your revenue. This might seem unnecessarily complicated but it’s the best way to sell affiliate products.

A/B testing 130

A/B testing Lead generation Cross-sell Pitch 130

ClickFunnels

NOVEMBER 25, 2022

There’s something called the Paradox of Choice – the more options you give to someone, the more likely they are to experience analysis paralysis and end up doing nothing. Sign Up for a FREE 14-Day Trial! We believe that the most effective way to sell anything online is the Value Ladder sales funnel. That it’s FREE!

Conversion 130

Conversion A/B testing Cross-sell Lead generation 130

ClickFunnels

JANUARY 28, 2022

Not only are the videos served up almost immediately but the page content can be adjusted based on how much of the video the visitor has watched. When you sign up, you get access not only to our cutting-edge software but also to world-class online marketing training and a supportive community full of ambitious entrepreneurs just like you.

A/B testing 148

A/B testing Launch Price Up-sell 148

Lead Fuze

AUGUST 17, 2021

The answer is A/B testing — a process that pits two versions of the same message against each other in order to determine which variation drives more desired outcomes. In the case of cold sales email , in particular, A/B testing can help you get: More opens. Here are the benefits of A/B split testing for your business: .

A/B testing 98

A/B testing Follow-up Prospecting Campaign 98

ClickFunnels

DECEMBER 19, 2022

The aim of free trial landing pages is to persuade potential customers to sign up for a free trial. Medium-length landing pages that are used for both lead generation and selling products and services. Long-form landing pages that are used for selling products and services. Free trial. How will it make their lives better? #5

Lead generation 209

Lead generation A/B testing Up-sell Conversion 209

ClickFunnels

DECEMBER 19, 2021

We believe that the most effective way to sell anything online is the Value Ladder sales funnel. Your goal should be to obtain the contact information of your dream customers so that you could sell them your products, generate revenue, and make a profit. See how Matthew’s lead magnet sells his frontend product? leads per day).

Lead generation 263

Lead generation Cross-sell Non-Profits A/B testing 263

ClickFunnels

DECEMBER 18, 2022

We all test things like button color, headlines, and font size, and then we give credence to whatever A/B test results we see… but results are only valuable if there’s a significant sample size. How are you testing new iterations? Is your sample size significant? Here’s what that looked like….

A/B testing 246

A/B testing Angle Conversion Cross-sell 246

Lead Fuze

JANUARY 2, 2024

Think of these tools as silent wingmen that work 24/7 to fill up your sales funnel with high-quality leads. By automating email newsletters or follow-ups with A/B testing capabilities included in many platforms today, businesses can tailor their messaging so it resonates better with each segment within their target audience.

Lead generation 52

Lead generation A/B testing Cold Call Technique 52

SaaStr

FEBRUARY 20, 2024

Together they share the high-velocity techniques they use to maximize sales, including: Sell to SMBs Use round-robin to assign accounts, but you’re not sure if it’s optimal Are stuck in a world of geographic territories Spend a lot of time manually building territories Gusto thinks of the rev ops capability as the brain center and engine builder.

Go To Market 84

Go To Market Territory Technique A/B testing 84

Lead Fuze

JULY 7, 2023

We’ll delve into the difference between upselling and cross-selling, discuss their impact on customer lifetime value and explore effective methods for successful upsells such as offering discounts and deals. This genius strategy involves convincing your existing customers to level up and buy the deluxe version of what they already love.

Product 52

Product A/B testing Cross-sell Technique 52

Martech

NOVEMBER 29, 2023

You’re positioned to serve oversell In many large, traditional companies, marketers are told to support selling at all costs. A question to ask your marketing team: To what degree do you operate with the intent of putting customers and prospects first, with efforts that help serve them, versus only help sell to them?

Customers 95

Customers A/B testing Campaign Up-sell 95

ConversionXL

SEPTEMBER 16, 2020

With copy, you have a chance to slip up on every homepage , product page , or ad. While copy testing has been a decades-long standard for brand spots, it wasn’t built for the modern age. And A/B testing , another way to pit phrase-against-phrase, doesn’t tell you why a version won. A/B testing copy has limitations, too.

A/B testing 116

A/B testing E-commerce Pitch Campaign 116

Lead Fuze

SEPTEMBER 30, 2023

Outreach’s AI-powered selling capability, for instance, leverages more than 3 billion data points each week to refine its system continually ( Research 1 ). Automating Tasks with AI The role of an efficient sales rep often extends beyond selling. “Hi [First Name]” isn’t going to cut it anymore.

A/B testing 52

A/B testing Objectives and Key Results Sales Gaming 52

SaaStr

MARCH 20, 2023

They want to focus on the product, then on the funnel, A/B testing, optimization, SEO, SEM, etc. You’re going to have to learn how to map out and sell to multiple stakeholders. Instead, if you do that, you’ll actually end up with less sales than before. But, you’re going to have to hustle.

A/B testing 101

A/B testing UX Sales Meeting 101

Sales Hacker

AUGUST 5, 2022

Sign-up for our Content 2.0 University course, learn how to Configure Personas in our support portal, or read about How Outreach Uses Outreach to Sell Outreach. Except for follow-up and event-based sequences, every sequence should be a minimum of 8 touches spanning over three weeks. How should you follow up?

A/B testing 88

A/B testing Government Quota Follow-up 88

Lead Fuze

JULY 7, 2023

From understanding your audience and defining clear goals, capturing leads using tools like MailerLite, nurturing prospects through compelling emails and cross-selling strategies, eliminating friction within the sales process – every step matters. A/B testing: Test different versions of your emails (subject lines, content, etc.)

A/B testing 87

A/B testing Cross-sell Technique Sales 87

PandaDoc

APRIL 30, 2024

Boost your sales team efficiency Simplify the sales document process and give your reps time back in their day to sell more. Emphasizing incremental sales makes it possible to generate added value on a regular basis, promoting steady growth and shoring up your company’s bottom line. It promotes organic growth.

A/B testing 52

A/B testing Objectives and Key Results Campaign Legal 52

ClickFunnels

OCTOBER 27, 2021

Our co-founders Russell Brunson and Todd Dickerson had each spent a decade selling online via sales funnels prior to launching ClickFunnels in 2014. Selling your product? Say, if your goal is to sell your product, you can pick from a regular sales funnel, a product launch funnel, or a membership funnel. Create Follow-Up Funnels.

Gaming 239

Gaming Commission X-functional Sales 239

Lead Fuze

OCTOBER 11, 2023

AI-powered selling is no longer a thing of the future – it’s here, transforming how we do outreach. Leveraging Machine Learning in Sales Outreach Machine learning is shaking up the world of sales. Important Lesson: Revolutionizing Sales with Machine Learning : Use AI tools to shake up your sales strategy.

A/B testing 52

A/B testing Sales Gaming Campaign 52

ClickFunnels

JANUARY 26, 2022

Lead Quantity vs. Lead Quality Build a Value Ladder Sales Funnel Add Upsells, Downsells, and Cross Sells to Each Offer Want Russell To Show You How To Build Your First Sales Funnel? We believe that the Value Ladder sales funnel is the best way to sell anything online – and that’s why you should build one for your business!

Cross-sell 244

Cross-sell Lead generation Pitch Niche 244

ClickFunnels

JULY 2, 2021

Table of Contents #1 Set Up a Value Ladder Sales Funnel #2 Add Cross-Sells, Upsells, and Downsells #3 Use the Hook, Story, Offer Framework #4 Optimize Your Marketing To Attract More Dream Customers #5 Be Proactive About Getting Social Proof Keep Optimizing Your Sales Funnel! 1 Set Up a Value Ladder Sales Funnel. Cross-Sells.

Cross-sell 246

Cross-sell Sales Niche Price 246

ConversionXL

NOVEMBER 12, 2020

In this article, we’ll look at some commonly cited statistics and see how they hold up today, as well as share how you should approach research in your own content efforts. People did check their email right after waking up…in 2012. . 17% of Americans check their email immediately upon waking up. Image source ).

A/B testing 113

A/B testing Represent Construction Start-ups 113

ClickFunnels

JUNE 22, 2021

With Google Analytics, you can set up a custom funnel that allows you to track what’s happening in your lead generation funnel. Google Analytics allows you to have up to 5 stages per custom funnel, but you probably only need two for your lead generation funnel (the landing page and the Thank You page). What does that mean?

Lead generation 230

Lead generation A/B testing Contact Conversion 230

Martech

DECEMBER 13, 2023

When I got to college, I was thinking about going into chemical engineering, but I ended up getting a bachelor’s degree in geology. So I ended up being the in-between, between the business side and the IT side. A: Generally speaking, I focus on customer data platforms (CDPs), but I end up doing all kinds of different things.

A/B testing 101

A/B testing B2C Consult B2B 101

Hubspot

OCTOBER 28, 2020

The best way to divvy up the measurement work is to hold individual members (or teams, if your marketing department is on the larger side) accountable for specific metrics. This can give you a general sense of how others in the industry are faring, and how you stack up in comparison. Back up marketing decisions with data.

A/B testing 101

A/B testing Click Through Rate Technique Meeting 101

SaaStr

DECEMBER 17, 2022

In particular, at a practical level, you almost have to mark up your net targeted pricing by 20% … just so you can discount 10%-15%-20% on deals to get to your desired effective pricing. But the best products just sell themselves with more conifdence. But discounting has to be done right. More honesty. More awareness.

A/B testing 86

A/B testing Price Closing Prospecting 86