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This day in search marketing history: March 11

Search Engine Land

The commission found that the “transaction would be unlikely to have harmful effects on consumers, either in ad serving or in intermediation in online advertising markets.” Google launches marketer-friendly Google Ads API query builder 2019: The interface made it easy to build queries for reporting.

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This day in search marketing history: January 20

Search Engine Land

Also on this day Google Ads launches placement reports for Performance Max campaigns 2022: Placement reports could be generated to see where ads had served for Performance Max campaigns as well as how many impressions they received. SEOmoz Launches Open Site Explorer, A Competitor (Replacement?) Report: Google Leads U.S.

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Twitter to Launch New Ad API, and Other Marketing Stories of the Week

Hubspot

The advertising platform will be tasked with handling Facebook’s ever growing advertising empire in an effort to overthrow Google as the current king of display advertising. This purchase will allow Facebook to deliver socially powered ads outside of the social network and tap into a much larger market of advertisers.

Launch 71
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Firefox to Allow Users to Block Behavioral Ads

Hubspot

Mozilla, the maker of the Firefox web browser that currently averages 30 percent of the web browser market share , announced new details about a "Do Not Track" HTTP header that would allow users to opt-out of behavioral ads. The feature wouldn't block all advertising -- only personalized ads.

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The Ultimate Guide to Advertising in 2018

Hubspot

Whether on a billboard or the back of a restaurant menu, advertising can go to work for your company in a variety of ways. Drive potential customers to your business. Introduce a new product or service to the market. Just like its purpose, advertising can also be executed in various ways. A Brief History of Advertising.

Promote 53
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Navigating the Evolution: The History of Marketing Uncovered

Lead Fuze

The Role of Trade in Early Marketing Trade was more than just an exchange of goods; it was also the birthplace for some early marketing strategies. Market stalls were bustling centers where merchants would attract customers through persuasive communications, haggling, and displays that showcased their products.

Gaming 52