article thumbnail

How To Get Started With Email Segmentation

Salesforce

This means you can send them exclusive access to sales, early product launches, or special discounts. Shoppers in Alaska during November are likely more interested in down coats than shoppers in Miami, right? If it’s wintertime, a clothing retailer might segment their audience by sending promotions to customers in extra cold regions.

article thumbnail

10 of the Best Ads from May: Hot Dogs, Rhinos, and an Accidental Viral Hit

Hubspot

Ogilvy Africa launched a campaign around the effort, starting with signing Sudan up for a Tinder account. In an effort to bring hotdogs to every remote corner of America, Oscar Mayer's team of professional "Hotdoggers" (yes, this is their official title) hopped into the iconic Wienermobile and trundled off towards Whittier, Alaska.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Demand Forecasting vs. Sales Forecasting — The Complete Guide

Hubspot

On the other hand, for Kali Bennett, owner of The Waterworks , an Alaska-based hot tub business, individual units are hot tubs, saunas, and swim spas. She says, “In my business, demand forecasting means understanding how much product I need on hand and on order at any given time while balancing the logistical challenges of shipping to Alaska.”

article thumbnail

Conquering the Free Shipping Conundrum: How to Make Money Without Forfeiting Margins

Hubspot

Blame it on the economy in which they launched their careers or attribute it to their digitally savvy shopping habits. Alaska, Hawaii, Puerto Rico –– sorry, you are out of luck. Millennials are discount-hungry. 39% of millennials clear their online search history to get better prices from online sellers. Be transparent, be honest.

Retail 44
article thumbnail

Marijuana Marketing: Can the Blossoming Cannabis Industry Overcome 'Stoner' Stereotypes?

Hubspot

Four states -- Colorado, Washington State, Oregon, and Alaska -- have legalized marijuana for recreational use. Stone (from Aficionado Seeds) told me a story about an ex-Microsoft executive who set out to launch the first international, upscale marijuana brand. have passed laws legalizing it in some way. Washington D.C.

Legal 78
article thumbnail

The Secret of Successful Account-Based Selling? Going After the Big Fish

Salesforce

Here are four best practices to follow to launch a successful ABS strategy: 1. Show prospects that you understand their needs and preferences to help you build trust, forge strong relationships, and land new accounts.

Sell 59
article thumbnail

Customer Pain Points: How to Identify Them and Solve Common Problems

Salesforce

You could also ask about an internal process that works really well for them — discovery interviews or launching new initiatives, for example. Finest: Ask them about the best experiences they’ve had with a product or service they’re currently using.