article thumbnail

How To Get Started With Email Segmentation

Salesforce

This means you can send them exclusive access to sales, early product launches, or special discounts. Shoppers in Alaska during November are likely more interested in down coats than shoppers in Miami, right? If it’s wintertime, a clothing retailer might segment their audience by sending promotions to customers in extra cold regions.

article thumbnail

Demand Forecasting vs. Sales Forecasting — The Complete Guide

Hubspot

On the other hand, for Kali Bennett, owner of The Waterworks , an Alaska-based hot tub business, individual units are hot tubs, saunas, and swim spas. She says, “In my business, demand forecasting means understanding how much product I need on hand and on order at any given time while balancing the logistical challenges of shipping to Alaska.”

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Conquering the Free Shipping Conundrum: How to Make Money Without Forfeiting Margins

Hubspot

Blame it on the economy in which they launched their careers or attribute it to their digitally savvy shopping habits. 39% of millennials clear their online search history to get better prices from online sellers. 39% of millennials clear their online search history to get better prices from online sellers. 48 contiguous states.

Retail 46
article thumbnail

The Secret of Successful Account-Based Selling? Going After the Big Fish

Salesforce

Here are four best practices to follow to launch a successful ABS strategy: 1. Even better: Find the accounts that can afford to — and will likely — pay top dollar for products with high price tags or products with subscriptions that will pay out for a long time. Go after accounts that can feasibly buy what you’re selling.

Sell 59
article thumbnail

Marijuana Marketing: Can the Blossoming Cannabis Industry Overcome 'Stoner' Stereotypes?

Hubspot

Four states -- Colorado, Washington State, Oregon, and Alaska -- have legalized marijuana for recreational use. The state of Rhode Island, for example, made marijuana email marketing illegal last year after their attorney general took issue with a medical marijuana dispensary advertising discount prices in their customer emails.

Legal 78
article thumbnail

Customer Pain Points: How to Identify Them and Solve Common Problems

Salesforce

You could also ask about an internal process that works really well for them — discovery interviews or launching new initiatives, for example. Tailored pricing models, scalable solutions that grow with customer needs, or bundled services that offer more value for their money are all options.

article thumbnail

How to Negotiate Your Next Sales Contract: 9 Tips for Success

Salesforce

When to negotiate a contract The contract creation and negotiation process How to improve contract negotiation core skills 9 contract negotiation tips Learn 3 ways to sell faster with Salesforce CPQ See how Salesforce CPQ helps sellers close faster, and companies launch new revenue models in days, not months.