Salesforce

MAY 3, 2024

For example, rates may differ depending on which channel a shopper uses, the price range of particular products, and even seasonality. However, it’s also important to dig into the numbers and understand them from all angles. It’s important to look at your conversion rate from all angles to determine the best way to improve it.

Conversion 52

Conversion E-commerce Drivers/motivators Angle 52

ConversionXL

JANUARY 6, 2012

Provide information on what exactly will they learn and what will they be able to do once they read the e-book. There’s only 33 gazillions marketing blogs out there, mention how you’re different or what’s your angle. On your pricing page, you’re not emphasizing the different between packages enough.

E-commerce 62

E-commerce Cross-sell Up-sell Trust 62

SaaStr

AUGUST 19, 2020

Of course, we’re seeing many of the trends that have been in existence being accelerated by 5, 10 plus years whether it’s telemedicine, e-commerce, mental health, food delivery, we’re very well aware of these COVID fuel tailwinds which are changing industries literally in weeks as opposed to decades.

E-commerce 104

E-commerce Price Start-ups Growth 104

ConversionXL

APRIL 4, 2012

Show the products from different angles, in context, make them zoomable. Recommended reading: E-Commerce Copywriting: The Guide to Selling More. An E-tailing Group study revealed that unconditional free shipping is #1 criteria for making a purchase (73% listed it as ‘critical’). High price.

Conversion 134

Conversion E-commerce Retail Cross-sell 134

ConversionXL

APRIL 6, 2016

Angle (motivation you provide – both conscious and non-conscious). C-R-A-V-E-N-S model is a scorecard for social proof (Rate each of the factors on a 5 point scale): C redible (believable, authentic, trustworthy, authoritative, “ethos”). E numerated (quantified, scored, ranked, calculated, “logos”). Market to the 95%, too!

A/B testing 77

A/B testing Non-Profits E-commerce X-functional 77