Salesforce

JANUARY 8, 2024

Interacting with chatbots for service inquiries, product questions, and more via messaging apps and websites feels much more human and personalized. Intelligent AI chatbots offer customers better self-service experiences and make shopping more enjoyable. To claim your piece of the pie, be strategic as you enter the market.

Angle 76

Angle Healthcare Technology Technology 76

ConversionXL

NOVEMBER 27, 2019

Secrecy can manufacture scarcity: timed or limited releases for physical products, exclusivity for services. In their quadrant structure, the most valuable secrets have marketing and strategic value; the least valuable have neither. Educating the secret with business-wide efforts to increase real strategic value.

Customers 108

Customers Strategize Campaign Manufacturing 108

ConversionXL

NOVEMBER 27, 2019

Secrecy can manufacture scarcity: timed or limited releases for physical products, exclusivity for services. In their quadrant structure, the most valuable secrets have marketing and strategic value; the least valuable have neither. Educating the secret with business-wide efforts to increase real strategic value.

Customers 101

Customers Strategize Campaign Manufacturing 101

Hubspot

DECEMBER 7, 2011

Think useful apps , entertaining videos, or silly e-cards to bring holiday campaigns into the 21st century. and you'll get the opportunity to work the New Year's resolution angle into your creative. No matter what you do with your holiday campaign, be sure to set strategic goals with it so you can measure your success.

Campaign 57

Campaign Angle Launch Entertainment 57

ConversionXL

OCTOBER 7, 2022

Are you getting the most competitive price for resources and services (e.g., According to a study by PWC , nearly 80% of consumers say that speed , convenience, knowledgeable help, and friendly service are the most important elements of a positive customer experience. It achieved this through strategic content marketing.

Cross-sell 22

Cross-sell Customers Referrals Drivers/motivators 22

ConversionXL

APRIL 6, 2016

Angle (motivation you provide – both conscious and non-conscious). Simplify, reassure that the goal will be met, human contact, humor, entertainment, reducing cognitive load, etc. Every model boils down to balancing value (reach, lift, and strategic fit) and effort (creative, dev, and coordination). Market to the 95%, too!

A/B testing 77

A/B testing Non-Profits E-commerce X-functional 77

Hubspot

MAY 12, 2022

Differentiation is half the battle with a new product or service, and people often associate a start-up with its founder. No matter what they're buying, prospects know they can get a similar product or service from another vendor. Avoid overused words such as "motivated," "strategic," and "driven.". A positioning statement.

Follow-up 95

Follow-up Transportation Networking Angle 95