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Advanced ways to use competitive research in SEO

Search Engine Land

It’s illuminating and produces many strategic ideas and content topics. This can give you ideas about outreach (or content written strategically to appeal to these outlets ) for your backlinks strategy. With this angle, I’ve gotten some great first-page rankings and reached users with buying intent.

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The 8 Non-Negotiables for a Winning Product Launch

Highspot

It starts with strategic actions, teamwork, and market understanding. Dive into the art of coordinated strategies, discover how hits like the iPhone and Netflix mastered market needs and brand appeal, and use key metrics to elevate your launch. A strategic product launch targets the needs and desires of its audience.

Launch 59
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Digital Elite Camp 2019 Recap: Takeaways from Every Speaker

ConversionXL

Use product lifecycle marketing to map campaigns to the stage of your product. The various stages are defined below: Introduction stage: when the product first comes to market. Growth stage: when it grabs market share (getting the consumers to prefer the brand). Maturity stage: hold your dominant place in the market.

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SaaStr Podcasts for the Week with Byron Deeter, Elliott Robinson, Henry Schuck, and Jason Lemkin

SaaStr

Byron Deeter and Elliott Robinson, partners at Bessemer Venture Partners, offer macro trends in the public and private cloud markets, strategic advice to cloud founders, and insights into why entrepreneurs should feel auspicious about the future. It might just be the camera angle. This episode is sponsored by Linode.

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What Is Enterprise OEM Software Licensing?

Sales Hacker

Product management, engineering, customer success, sales, and marketing groups will weigh in on the decision-making process. The decision to move forward is considered strategic because OEM partnerships can have a wide-ranging impact across an organization. Resell relationship. OEM sales strategy.

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7 Steps to Becoming a World-Class Real-Time Marketer

Hubspot

Before we explore the process by which a brand can execute real-time marketing, let's clear up some confusion by comparing and contrasting real-time marketing to another real-timey tactic, newsjacking. Has your team experimented with real-time marketing? Share your experiences in the comments below!

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