Search Engine Land

MARCH 23, 2023

Winners and losers: How COVID-19 is affecting search behavior 2020: Social distancing resulted in wild click behavior swings across sectors including grocers, productivity tools, restaurants and hotels. Wait… Google Banned BeatThatQuote Again! Google Settles & Wins Lawsuit Against ‘Google Cash’ Scammers 2011: Google won a $1.6

Engineering 83

Engineering Promote Angle Healthcare 83

Search Engine Land

FEBRUARY 6, 2023

As for ads, Google said: “As always, Google search rankings are completely unrelated to Google’s paid advertising services and other partnerships, and there is absolutely no way for a webmaster to pay money to increase search rankings.” Far more likely, he simply didn’t know what he was talking about.

E-commerce 84

E-commerce Government Engineering Angle 84

Hubspot

AUGUST 2, 2012

Proctor & Gamble, a company that doesn't directly relate to sports or the Olympics, came up with an angle for this campaign that everyone can relate to. In terms of product offerings, most of us probably think of McDonald's as the farthest thing from a logical Olympics sponsor. Marketers can learn a lot from this campaign.

Campaign 78

Campaign Gambling Sports Launch 78

Heinz Marketing

FEBRUARY 10, 2020

This week’s episode is entitled “What Do Tina Fey, The Ohio State University and B2B Marketing Have in Common?” Paul: I want to see if they can make the connection, if they can see ahead to where we’re going and make a connection between Tina Fey, the Ohio State University and B2B marketing.

Pipeline 14

Pipeline B2B B2C Sales 14