article thumbnail

13 essential SEO skills you need to succeed

Search Engine Land

do X, doesn’t mean X will work for Bob’s Hardware or Bob’s Finance Co. Adapting, finding new ways, and exploring all resources for technical, on-page, IT, UX and off-page factors are all critical to success. Just because eBay, the BBC, Amazon, etc. ” Corey Morris , Chief Strategy Officer, Voltage.

UX 126
article thumbnail

How to Build Robust User Personas in Under a Month

ConversionXL

They can be utilized across teams— UX , CRO, social media, SEM, SEO , etc., There are many ways to do this in R, most commonly the out-the-box factanal() function. Here’s the code in R for that (where x is your data frame): pcanalysis <- prcomp(x, scale = TRUE, center = TRUE) plot(pcanalysis). Find their core values.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How To Sell Conversion Rate Optimization To Your Boss

ConversionXL

We have some number of HiPPOs here that prescribe to the belief that web design and UX is something that just anyone off the streets can figure out case-by-case with a little googling – my fear is that they do or will feel the same about conversion optimization.” ” Finding The Companies Who Optimize. Convincing The CEO.

article thumbnail

How to Build Robust User Personas in Under a Month

ConversionXL

They can be utilized across teams – UX, CRO, Social Media, SEM, SEO, etc., There are many ways to do this in R, most commonly the out-the-box factanal() function. Here’s the code in R for that (where x is your data frame): pcanalysis <- prcomp(x, scale = TRUE, center = TRUE). plot(pcanalysis).

article thumbnail

5 Insights from Every Speaker of ConversionXL Live 2016

ConversionXL

Perhaps because they require effort (to X). Angle (motivation you provide – both conscious and non-conscious). 52 / test duration weeks ) x (# of simultaneously testable pages/funnels). Quantify your findings (~3 out of 6 said X). New functionalities, features. Image Credit: Punchline Copy. Radical redesign.