Hubspot

FEBRUARY 15, 2017

The AVA Digital Awards are comprised of six major categories -- general digital marketing, web-based production, digital video creation, video production, audio production/radio, and pro bono -- each of which contain their own individual awards, like “podcasts” under audio production/radio, and “social campaign” under general digital marketing.

Campaign 72

Campaign B2B B2C Promote 72

Hubspot

JUNE 26, 2012

Many B2B marketers are still convinced that Pinterest is only meant for their B2C counterparts. General Electric, a manufacturing & engineering company unequivocally killing it on all kinds of social networks, is unsurprisingly an example of excellent Pinterest marketing in a B2B industry. Healthcare. But that's simply not true!

Hospitality 75

Hospitality Manufacturing Healthcare Niche 75

Hubspot

APRIL 27, 2016

No longer are they a niche photo-messaging service -- they've become an established media platform valued at over $16 billion and with over 100 million users. The video below is an excerpt from one of its first campaigns back in 2014, called "Real-life Sour Patch Kid." 3) General Electric. Username: @generalelectric.

Electricity 78

Electricity Drivers/motivators Follow-up Promote 78

Hubspot

MAY 10, 2012

It's easy to think of ways to use social media for B2C marketing. You can post these polls in your own LinkedIn group, or in another group for some seriously niche market research, provided they haven't restricted the functionality to admins only. Pinterest for B2B Marketers. Yes, even if your product is "boring."

Networking 76

Networking B2B Lead generation Promote 76