Hubspot

MAY 23, 2017

There was such a lack of tools, we often edited websites with Notepad and configured our own email server for sending email campaigns. Today, HubSpot is a full marketing and sales growth stack that makes it possible to execute a multi-channel marketing campaign. And the benefits of partnering are great for agencies.

Clients 73

Clients Technology Technology Contract 73

ConversionXL

FEBRUARY 3, 2017

Some people confuse affiliate marketing with referral marketing. Referral marketing is “a method of promoting products or services to new customers through referrals, usually word of mouth” So, instead of working with marketers, you’re working with existing customers. How Does It Work, Exactly? Image Source.

Profit margin 116

Profit margin Commission Networking Referrals 116

ConversionXL

AUGUST 7, 2019

Yet, according to another study , only 11% of B2B companies have ongoing influencer marketing programs, compared to 48% of B2C brands. What this strategy achieves: Builds word-of-mouth referrals and cultivates a community of user-advocates. If there’s no award in your niche, it could be your chance to start one!

B2B 110

B2B Promote B2C Niche 110

ConversionXL

SEPTEMBER 2, 2019

On the other hand, Easytobook , a B2C company, had 1.5 It seems that B2C companies might benefit far more from social login than B2B, but even that seems to depend on a company’s expectations. Let’s put the focus back on niches. million monthly unique visitors, but they struggled with low engagement. Go where you audience is.

Networking 73

Networking B2C Niche User Experience 73

Sales Hacker

DECEMBER 21, 2020

Businesses in all niches were forced to reconsider their models and seek additional profit streams online. When you’re trying to create a marketing plan or a successful sales campaign , your audience must be your main focus. Use it for your PPC campaigns. What do they want? What makes them react? Search engine optimization.

Lead generation 105

Lead generation B2B Niche Promote 105

ConversionXL

JUNE 24, 2014

On the other hand, Easytobook , a B2C company, had 1.5 It seems that B2C companies might benefit far more from social login than B2Bbut even that seems to depend on a company’s expectations. Let’s put the focus back on niches. million monthly unique visitors but low engagement. Go where you audience is.”

User Experience 130

User Experience Networking E-commerce B2C 130

ConversionXL

MAY 27, 2020

B2B copywriting almost always requires more skill and time compared to B2C. There’s also a chance for referral traffic and leads. Other than having a great piece of content that looks good on your website or blog, linkable assets carry other benefits: High-quality content can help you establish authority in your niche.

B2B 142

B2B Niche Pitch Follow-up 142

Hubspot

JULY 10, 2018

However, unlike B2C where social media is among the most effective digital marketing channels , it’s more complicated in the B2B market. Examples of Great B2B Social Media Lead Generation Campaigns. More customer data can be gathered later in the campaign as leads are qualified with more product-specific offers.

Campaign 99

Campaign B2B Lead generation CTR 99

Sales Hacker

DECEMBER 8, 2017

Go beyond lead generation and explore channels for cross-selling, up-sells and referrals. Follow the omni-channel approaches of lead of retailers in the B2C market : they’re on the web, on email inboxes, on social media, and on the mobile apps of their customers. Generic cadence e-mail approaches will get less and less effective.

Sales 96

Sales Cross-sell Up-sell Pipeline 96