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Statement vs. invoice: Two sides of the same coin?

PandaDoc

Here’s an (unproven) fact: the number of times these words have hit your ears is directly proportional to how old you are. Or are they like “anachronistic” and “ephemeral” — words that everyone pretends to know in a conversation, but if you’d ask them to come up with a textbook definition, nothing would pop up? Let’s get to it!

Legal 52
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How to Establish an Agency Content Strategy When Outbound Stops Working

ConversionXL

Agencies looking to grow have traditionally relied on fostering strategic relationships to land deals and increase sales. The most successful agencies are beginning to invest more time and money in content marketing to establish expertise in their industry and, more importantly, generate inbound appointments.

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7 Key Lessons I’ve Learned Working at CXL

ConversionXL

years, today is my last day working on growth and content at CXL. It’s been nothing but an awesome experience – I’ve been able to work on impactful projects, learn a ton about optimization and digital marketing, and work alongside the brightest minds in CRO. Here’s one from Ryan Gum: Image Source. After about 2.5

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The Advanced Guide to Promotional Emails That Convert

ConversionXL

Are all emails created equal? According to Convince and Convert , 44% of recipients made at least one purchase last year based on a promotional email. However, there are four types of promotional emails you see quite often: sales / special offer emails, upgrade emails, event / invitation emails, and blog emails.

Promote 91
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Sales Pipeline Radio, Episode 144: Q&A with David Priemer @dpriemer

Heinz Marketing

If you missed Sales Pipeline Radio this week (live every Thursday at 11:30 a.m. The show is just 30 minutes long, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. You can listen to full recordings of past shows at SalesPipelineRadio.com and subscribe on iTunes.

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9 Case Studies That’ll Help You Reduce SaaS Churn

ConversionXL

David Skok, who is a must read for all startups , explains that as a SaaS company grows, the size of the subscribers/customers/users who no longer do business with the company will also, organically, grow. Below, are 10 case studies on how to reduce churn for your SaaS product. times per day on average. The Execution.

Referrals 106
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A/B Testing Mastery: From Beginner To Pro in a Blog Post

ConversionXL

A/B testing – for all the content out there about testing, huge amounts of people still mess it up. The main difference, however, lies in the variability of internet traffic. Lives are on the line. From testing the wrong things to running the tests incorrectly, there are lots of ways to get it wrong. How Long to A/B Test?