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2024 Predictions: Social media’s evolution

Martech

Smaller communities and sharper focus on audience “With the overwhelming vastness and noise of the internet, people have been carving out community spaces that feel more manageable,” said Arianna Crawford, social media manager at Big Valley Marketing, a California-based consultancy.

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Why we care about compliance in marketing

Martech

Search engines, social networks, tracking widgets and more have made it easy for even the most novice of two-bit marketing organizations to get the most direct form of customer insight — in the form of something akin to outright surveillance. .” The 21st century changed much of that. Data got faster, cheaper and more voluminous.

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How (and Why) to Become an Independent Consultant

Hubspot

Either way, you might have heard the term "independent consultant" kicked around and wondered whether or not this career move is for you. Independent consultants can work in any field, using their backgrounds and considerable know-how to shed light on any gaps or deficiencies in a company's operations.

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Top LinkedIn profile tips: Boost your professional presence

PandaDoc

LinkedIn has become the world’s standard professional network. Most mistakes people make on their LinkedIn profiles stem from them treating the platform too much like other (non-professional) social networks. On the professional networking platform, you can have a virtual space (much like a website) to host your personal brand.

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Lead Generation for Accounting Firms: The Full Guide

Lead Fuze

The first thing an accountant has to set is their niche. Accountants were able to showcase their skills and knowledge, hold in person or conference briefing, and build their Network. Conferences (related to their niche). Seminars (related to their niche). Lead generation for Tax Consultants and accountants.

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What's Your Hair Style and Sales Plan for 2011? ? Score More Sales

Score More Sales

Consulting. From New Hampshire to California, there are such amazing people working on building all sorts of interesting businesses. A re-focus on who your niche really is, what problems you really solve, and how you can re-message this so customers will buy and others can refer you business. link] Lori Richardson.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Always seek to understand, seek more input, and consult your own tribe to decide what’s for you and what is not. Founded Why Sales Network, a global sales training company to provide valuable content to develop the next generation of leaders. An aha moment was when I realised the true power of my network. Joyce Johnson.

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