Cience

OCTOBER 6, 2020

Technographic Data – Includes analysis of web-based technology and apps installed, usually those on a website. When getting ready to launch their first Outbound Go-To-Market, the same personas that took initial meetings (referrals from CEOs and CMOs) will be much more difficult to entice without the benefit of familiarity.

B2B 105

B2B Lead generation Contact CRM 105

SaaStr

JULY 11, 2019

Then we’re going to talk a lot about the market in this conversation, because it’s relevant, because there’s a lot of players, right? This is a 20-year-old market, and then how did you really get traction? But how could you penetrate this old, dated market with this brand new company? Tiago Paiva: Yeah.

Launch 102

Launch Technology Technology Up-sell 102

Spiro Technologies

MAY 31, 2023

Transcript Adam Honig: Now, I’m listening to your accent, Graham, and I’m definitely thinking Southern California. Graham Stewart: California. Adam Honig: So, we were talking earlier about how you go to market with this and you’re licensing the technology to manufacturers. Do I have that right?

Manufacturing 52

Manufacturing Up-sell Process Start-ups 52

SaaStr

MAY 27, 2020

Maybe you want to launch a business. First of all, in the last four weeks, more jobs have been lost in our country than exists in total in California or Texas. California employees about 17 million people, Texas about 15 million. Well, in a booming market, executives are paid to innovate. It all begins with an idea.

Finance 75

Finance Government Price Contract 75

Heinz Marketing

JANUARY 21, 2019

“Spend more marketing dollars, hire more sales people or cut costs, and that just couldn’t be sustainable over time because we now have so much more data as we were just talking about the CRM systems and technologies is far advanced is where it was five or even 10 years ago.”. How are you trying to go to market?

Pipeline 70

Pipeline Growth Sales Technology 70

SaaStr

AUGUST 30, 2019

As for Whitney, she directly leads the organization’s go-to-market efforts, including sales, marketing, business development and customer operations. Whitney is also an advisor to companies funded by the YC Continuity Fund, focusing on enterprise strategy, go-to-market strategy, leadership and execution.

X-functional 52

X-functional Drivers/motivators Start-ups Engineering 52

SaaStr

OCTOBER 22, 2019

It’s always nice to be in sunny northern California, in the Bay Area. As this room knows well, small businesses are already adopting cloud technologies at a pretty rapid pace. Main Street America is going to have a resurgence, but only with the help of technology systems that allow them to scale personalization.

Government 40

Government Technology Technology User Experience 40