(4 Steps and 6 Tips on) How to Build Highly Targeted Lead Lists for B2B Sales
Cience
OCTOBER 6, 2020
Technographic Data – Includes analysis of web-based technology and apps installed, usually those on a website. When getting ready to launch their first Outbound Go-To-Market, the same personas that took initial meetings (referrals from CEOs and CMOs) will be much more difficult to entice without the benefit of familiarity.
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