Pointclear

JUNE 7, 2011

For the past 11 years, I have been advising organizations on how to plan and execute their b2b lead generation campaigns. B2B lead generation is complex, and there is always work to be done. As a matter of fact, successful lead generation processes rarely run what we know as "campaigns."

Lead generation 91

Lead generation Campaign Tradeshows Manufacturing 91

Sales Hacker

NOVEMBER 5, 2018

How to think about Lead Generation / SDR Outsourcing. How to evaluate your Lead Generation Provider. As soon as you sign a long-term contract, they switch you to an entry level SDR. How often can I speak with them if I need help with my campaign? A lot more is at stake here (pun intended).

Lead generation 76

Lead generation Profit margin Objectives and Key Results Tradeshows 76

Martech

SEPTEMBER 25, 2023

Showing an ROI for a tradeshow event should include all the possible activities that contributed. Without robust data and analytical tools to demonstrate the impact of marketing campaigns, it becomes challenging to showcase the direct contribution of marketing to a company’s success.

A/B testing 119

A/B testing Tradeshows Finance Cross-sell 119

Salesmate

MARCH 2, 2021

They also help you track contract value and even forecast future sales projections. CRM for real estate works great to assist agents in qualifying leads. In this way, CRMs make it easy to priorities leads depending on their engagement with your business. Streamline Your Lead Generation Process .

Real Estate 116

Real Estate CRM Customer Relationship Management Appointment 116

Sales Hacker

APRIL 21, 2022

This was all in an effort to increase our average contract value (ACV). Lead generation for the enterprise has changed dramatically over the last ten years. But every enterprise contract eventually requires buy-in from leadership. The actual campaigns and programs may change depending on who you’re targeting.

Legal 87

Legal Cross-sell Contract Price 87

Martech

JANUARY 20, 2022

Like other lead generation tactics, connecting with virtual event attendees is often based on an exchange of value. Are you producing a tradeshow with lots of sponsors, and therefore attendee/sponsor interaction is the goal? Making the exhibitor-attendee connection with virtual events. Start by defining your objectives.

Objectives and Key Results 141

Objectives and Key Results Networking Presentation Entertainment 141

SBI

NOVEMBER 7, 2019

Seismic , the market leader for sales enablement platforms, today announced the acquisition of Percolate, a leading marketing campaign orchestration and content management platform. Zuant has a suite of powerful tools for field sales and mobile data capture for activities like tradeshow lead retrieval and finding, sending and.

Customers 20

Customers Tradeshows Technology Technology 20