SaaStr

MARCH 18, 2025

Distributed Teams Were a Feature, Not a Bug, Even on GTM Team The pandemic forced a distributed model with teams spread across Denver, Colorado, and Tel Aviv. This approach required immense trust from the CEO to invest millions ahead of proven results.

GTM 71

GTM Pipeline Trust Price 71

Salesforce

APRIL 2, 2025

Discover how to make product-led sales a part of your go-to-market strategy. And while your product or service might not be as tasty, there are proven strategies and tools that you can use to improve your sales. What you’ll learn: What is product-led sales? Why are product-led sales important?

Product 86

Product Territory Sales Price 86

Salesforce

OCTOBER 4, 2024

What started as a manageable headache is now causing your organization to leak revenue — especially as you add more products, territories, and go-to-market strategies into the mix. Guess what? You’re not alone. Growing businesses lose 20-30% of their revenue to operational inefficiencies every year.

GTM 98

GTM Territory Finance E-commerce 98

Heinz Marketing

APRIL 19, 2021

And Russell, you’re in Colorado, right? Which I assume means a home run derby, and it’s going to be exciting to have in town. So, we’re now realizing this function is now part of just an evolved way of going to market. Are we going to see that happen with sales enablement as well?

Pipeline 80

Pipeline Sales Cross-sell Up-sell 80

Heinz Marketing

OCTOBER 7, 2019

I’m in Denver, Colorado. I would love to have you talk a little bit about how that go to market strategy kind of came about for Opengear and what has really made that reseller program so successful there. How are you looking at your go to market strategy differently? Todd: Everything’s fine here.

Pipeline 71

Pipeline Territory Sales Healthcare 71

Salesforce

MAY 2, 2022

This year, we’re adding 13 new names to our top-tier cohort, featuring experts in go-to-market strategies, diversity and inclusion, mental health, productivity, and revenue growth in our digital-first world. CEO and President, A Sales Growth Company, Denver, Colorado. These are the future-makers in sales. Belal Batrawy.

Gaming 98

Gaming GTM Consult Sales 98

Sales Hacker

OCTOBER 7, 2021

Cassie is an operating partner at Primary Venture Partners, where she works closely with Primary’s portfolio companies to help them build, scale and optimize their go-to-market efforts. Your team’s unique strategy can change the way companies go to market decades later. Bridget Gleason. Tiffany Ruder.

Sales 136

Sales Up-sell Start-ups Cross-sell 136