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The Evolution of Marketing Automation: Are Traditional Platforms on Their Way Out?

Heinz Marketing

And in my earlier consultant roles with Heinz Marketing, I was acquainted with the other major players like HubSpot, Pardot, and Eloqua through various projects and engagements. In the past, I’d assume the answer to that would always be limited to Marketo, Pardot, Hubspot or Eloqua. Maybe not so much anymore.

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What are Sales Leads? A Guide to Business Growth

Lead Fuze

This post promises not only to unravel the mystery around sales leads, from cold and warm ones to hot prospects ready for conversion but also arms you with practical strategies such as using social media marketing and email campaigns effectively. How do you get sales leads? What is a good sales lead?

Growth 52
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Top 10 Best Enterprise CRM solutions for 2021

Sales Hacker

A simple CRM can’t handle this level of complexity. It might sound like a simple task, but choosing an enterprise CRM solution is difficult. That’s why we compiled a list of some of the most popular enterprise CRM solutions out there. What is an enterprise CRM software? Enterprise CRM vs. SMB CRM.

CRM 85
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The best Salesforce alternatives in 2021: our choice of top CRM software

PandaDoc

It’s no news that Salesforce is dominating the global CRM market: it has a market share of nearly 20% , more than double of its top competitor, SAP. The company is also constantly expanding the range of products available on its CRM platform, including new features and many third-party apps. Salesforce + PandaDoc. Watch it now.

CRM 52
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ActiveCampaign: Is It Worth It? A Review

The 5% Institute

ActiveCampaign is a powerful and versatile marketing automation platform that enables businesses to automate and optimize their marketing, sales, and customer relationship management (CRM) activities. It combines the functionalities of email marketing, CRM, and marketing automation into a single, user-friendly platform.

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Does your organization need a call analytics platform?

Martech

Are we optimizing inbound phone calls as a sales or lead-generating channel? Different platform vendors provide different levels of customer service – from self-serve to full-serve – and strategic consulting services. Click here to download! How much training will we need? Training is essential.

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What Is Business Development?

The 5% Institute

Customer Relationship Management (CRM) Maintaining strong relationships with customers is crucial for long-term success. Business Development in Professional Services In professional services such as consulting and law firms, business development plays a crucial role in acquiring new clients and expanding the client base.