The Evolution of Marketing Automation: Are Traditional Platforms on Their Way Out?
Heinz Marketing
MARCH 28, 2024
And in my earlier consultant roles with Heinz Marketing, I was acquainted with the other major players like HubSpot, Pardot, and Eloqua through various projects and engagements. Are these niche solutions on the rise and contributing to the obsolescence of the MAP behemoths of days past? Maybe not so much anymore.
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