Remove Contract Remove Cross-sell Remove Go To Market Remove Launch
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8 Ways to Make Your Sales Org Recession Ready

Salesforce

Elyse Archer , founder and CEO of She Sells, said this should start with the customer need: “What can you change in your processes, systems, and delivery to serve them best now?” Additionally, simple tweaks to payment options and contract terms go a long way to addressing customers’ budgetary concerns. said Batrawy.

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Sequoia India: 22 Things We Learned from SaaStr Annual

SaaStr

Over 100 Indian founders were in town for a unique double header: SaaStr/Dreamforce and the launch of SaaSBOOMi US. We remain optimistic about the prospects of cross-border SaaS. Org Building Ideas for Cross-Border Companies. SV SaaS companies sell to other SV SaaS companies. Silicon Valley has a deep talent bench.

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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot

To have a successful product launch, you need to craft a thoughtful, actionable, effective go-to-market (GTM) strategy framework. Without proper planning, it’s impossible to know if you’re chasing the wrong audience, are too early or too late to a given market, or targeting a market that's too saturated with similar solutions.

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PODCAST 150: Driving Sales Home: Tips From an Auto Dealership with Michelle Benfer

Sales Hacker

Outreach has been a longtime sponsor of this podcast and they just launched a new way to learn. That’s when I felt really bad selling people that, even though they were signing up for it themselves. I left print media because it was an industry that was contracting. But obviously, the media world was contracting.

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What Your CMO Doesn’t Know About Customer Advocate Programs

SBI

Your company: is launching a new product/service offering. Beta or early-adopter customers logically represent the tip of the arrow of your go-to-market efforts, but only if that’s been planned. acquired a company and wants to ramp up cross-sell opportunities. has identified a new segment ripe for growth.

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SaaStr Podcasts for the Week with Work-Bench and Initialized Capital — May 8, 2020

SaaStr

How have you seen the best engage with offering pilots, and what’s the structure of the pilots that you tend to advise when selling to enterprise? So, our company, Arthur, an explainable AI company, realized that the regulated industries they sell into also want their solution on prem, even during a pilot phase.

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Scaling Revenue via Indirect Channels and Platform Ecosystems with Stripe, Box and Slack (Video + Transcript)

SaaStr

Then on the go to market side just over 40% of new ARR comes indirectly around the world through partners. I’m happy to talk about both of those as we go through this session. I run platform marketing at Slack. Ceci Stallsmith : Awesome. Ceci Stallsmith : Awesome. I’m Ceci Stallsmith. Ceci Stallsmith : Yeah.