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Digital Analytics Simplified: The Beginner’s Guide

ConversionXL

For UX analysis: Hotjar 5. By making predictions based on what buyers want, Amazon makes shopping easier (people don’t have to go searching for products), allowing them to sell more. For example, a company with a large social media following might look like it’s thriving, but followers are a vanity metric.

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The Beginner’s Guide to SaaS Conversion Optimization

ConversionXL

Creating promoters and referrals. But you have to architect a strategy unique to your own SaaS, and think further down the customer relationship (>90 days after sign up), as well as before they land on the site (are you attracting the right people? What upsells and cross-sells can be given to the best customers?

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How to Drive Revenue With PartnerOps

Sales Hacker

Yet very few organizations have built a partner tech stack that can capture and follow up on all these opportunities. RevOps has grown in importance as SaaS products have continued to proliferate and organizations have recognized the importance of good data, efficient workflows, and ensuring cross-department collaboration.

CRM 101
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Personalization: How to Build a Revenue Boosting Program from Scratch

ConversionXL

User experience research or UX research, shouldn’t be limited to A/B testing programs only. You are certainly already familiar with Google Analytics, but if you need to brush up your skills, there is a course by CXL Institute that can take you to the next level (or if you’re a total beginner try this one ). Acquisition segments.

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Key Insights from Every Speaker of Elite Camp 2016

ConversionXL

Elite Camp 2016 had an enviable line-up of heavy hitters and rock stars. AGConsult follows a specific approach to help their clients. Stop selling the way you want to sell, sell the way people want to buy. Check out the Growth Canvas and the full list of cognitive biases (for coming up with psycho-growth-hacks).

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9 Case Studies That’ll Help You Reduce SaaS Churn

ConversionXL

I have seen this happen at a few startups I’ve worked with by expanding revenue from the current product, plus up-sell and cross-sell opportunities , but that will be a future post. Groove came up with several data-driven attempts at lowering churn. Now to the case studies…. The Execution. Why Did This Happen?

Referrals 106
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SaaStr Podcast #364 with Figma Head of Sales Kyle Parrish

SaaStr

If you would like to find out more about the show and the guests presented, you can follow us on Twitter here: Jason Lemkin. So we were really selling on the intuitiveness of the design, and in tandem with that, we were hiring these kind of rockstar designers. Harry Stebbings. Kyle Parrish. That made a ton of sense to me.

Sales 74