Hubspot

APRIL 2, 2021

Supply-side platforms (SSP) where publishers sell their ad inventory. The ad exchange marketplace where advertisers and publishers buy or sell ad inventory through real-time bidding (RTB). Nobody knows exactly what the impact will look like yet," he added, "but we, in the industry, are crossing our fingers and hoping for the best.".

Objectives and Key Results 101

Objectives and Key Results Cross-sell Negotiate Campaign 101

Search Engine Land

JANUARY 6, 2023

in 2011, startup search engine Blekko launched a spam clock that estimated 155 million spam pages had been created since Jan. Read all about it in Blekko Launches Spam Clock To Keep Pressure On Google. Google My Business launches new performance reporting. StrategiQ launches Spark, an SEO deployment platform.

Sports 114

Sports Gambling Manufacturing Launch 114

Sales Hacker

JUNE 3, 2025

He launched Meta’s EMEA business from scratch, eventually growing it to a $900 million plus operation, and later took that playbook global, actually helping to scale Meta’s gaming and monetization business to over 11 billion. And I went to sell advertising solutions for them and I really enjoyed, you know, matching.

GTM 83

GTM Territory Gaming Sales 83

ConversionXL

FEBRUARY 27, 2019

That’s what a digital marketer told me while trying to sell me his messenger bot software. If you’re starting a new campaign or selling a new product, you can create a baseline based on your current metrics. We aren’t selling a product, we’re selling customers the best version of themselves. Emotion sells.

A/B testing 133

A/B testing Click Through Rate Cross-sell Education 133

ConversionXL

APRIL 3, 2018

Understand-decide-prototype-finalize-launch (data and research at beginning, decide on targets in middle, QA before launch). They used humor – created a Chief Discount Officer’ – CDO – ‘humor to sell a deal’ campaign that included multple emails and direct mail. . What engages and when does that sell?

A/B testing 106

A/B testing Objectives and Key Results Growth X-functional 106

Hubspot

APRIL 1, 2018

At the time, Reebok was selling more shoes than Nike ). Pepsi even released counter-ads shortly after the campaign launched. That's the most important takeaway from this campaign: Don’t try to sell your company, product, or service as something it’s not. Procter & Gamble: Thank You, Mom. It was a hit. The Lesson.

Gambling 101

Gambling Campaign Sports Gaming 101

SaaStr

MAY 14, 2023

You started your career at Proctor and Gamble, which was probably a little less fun and energetic than SaaStr. Algolia went from zero to seven figures in revenue in 12 months, and the launch of their search as a service product, and grew pricing from $19 a month to $100,000, which sounds amazing. Nicolas Dessaigne : Right.

Price 109

Price Start-ups Up-sell X-functional 109