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Ecommerce SEO & UX: 4 simple tips to boost traffic and sales

Search Engine Land

It’s often been said that SEO and UX are linked, and it’s never been truer than when we think about how you organize an ecommerce website. That one product can now be represented in several categories/areas of your website (Furniture/Beds/Beds Under {Price Point}/Style/Brand). Do you sell these? These include: Discount.

UX 90
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How to Get Your Company to Really Care about Your Customers

ConversionXL

Marty Hayes, Online Business Manager for UK Consumers at Dell Technologies, uses data to show people why customer centricity is important and to get people to start questioning opinions: I once worked for an online womenswear retailer, where our target market was fast-fashion-craving teenage girls and young women. Get CCOs to represent.

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Adopting artificial intelligence in your sales process

PandaDoc

Do you feel like your selling job is becoming harder and harder over time? As the same State of Sales 5th edition claims, salespeople, on average, sell only 28% of their working hours. So hurry up and learn how to stop wasting your time on inefficient routines and redirect your efforts to selling!

Process 52
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A Step By Step Guide To Building Customer Journey Maps

ConversionXL

This lack of focus on using data to understand the customer and retain business is neither a recent occurrence nor confined to traditional retailers. E-Consultancy’s Cross Channel Marketing Report 2014 , reports that only 2 in 5 responding companies “‘understand customer journeys and adapt the channel mix accordingly’ ”.

Customers 127
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Digital Elite Camp 2019 Recap: Takeaways from Every Speaker

ConversionXL

We sell success. Four facets of an audience: User perceptions: UX benchmarking , like NPS score , is a “surgical’ way to understand loyalty throughout the customer journey. You generally need approximately 200–250 responses to accurately represent your population. Cross-sectional studies, surveys. Mechanistic studies.

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Personalization: How to Build a Revenue Boosting Program from Scratch

ConversionXL

Gartner found that less than 10% of Tier 1 retailers believe they are highly effective at personalization. While 64 percent of retailers have the technology, they tend to lack the process and rigor needed to execute their personalization efforts. Now, how are you doing with your personalization efforts? The Personalization Gap.

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Google Analytics 101: How To Configure Google Analytics To Get Actionable Data

ConversionXL

Say for example you have an online store selling custom painted yoga mats, and a separate site focused on vegan cupcakes, each one of these sites should have a unique Property and its own set of Views. This relates to something called cross-domain tracking. Tap Into a Keyword & UX Goldmine by Activating Site Search.

Follow-up 132