Sales Hacker

DECEMBER 17, 2024

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Guy Yalif is a seasoned B2B SaaS executive with over 20 years of go-to-market experience. 15:41) Scaling Twitter’s ad business and managing hyper-growth. (26:54) 26:54) The existential dread of being a startup founder. (37:56)

GTM 97

GTM Engineering Electricity X-functional 97

Sales Hacker

JUNE 17, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Dennis Lyandres is an Advisor with ICONiQ and a Board Member of Speedchain and CaptivateIQ. He’s now an investor, advisor, and board member to iconic B2B SaaS companies, and one of the most respected voices in GTM for vertical SaaS.

GTM 80

GTM Customers Construction X-functional 80

Martech

FEBRUARY 13, 2023

Product-led growth (PLG) is all the rage as a go-to-market (GTM) strategy for B2B software companies looking to increase adoption and grow revenue. The “growth at all costs” mindset where capital was cheap is in the rear-view mirror. So, why PLG now? The SaaS sales and marketing landscape has shifted.

Growth 106

Growth GTM Product Cross-sell 106

SaaStr

DECEMBER 3, 2023

Prior to joining Algolia, Jack gained PLG-driven GTM experience at Appcues, and started his career in FP&A at General Electric. In his role, Jack works to support a super talented enablement team in building and coaching on nuanced playbooks that lean on natural AE creativity and a highly consultative approach.

Electricity 105

Electricity GTM Consult Launch 105

ConversionXL

JUNE 2, 2022

How do you sustain growth that precedes the highest IPO in history for a software company? How uniting reporting increased revenue from target accounts by 21% for Schneider Electric. Schneider Electric (SE) had several ABM campaigns spread across multiple siloed channels. Keep doing what works. Results from SE’s ABM efforts.

Electricity 105

Electricity Campaign Pipeline Follow-up 105

ConversionXL

JUNE 25, 2021

We’ll also share when to transition to the growth stage in the product lifecycle so you can drive conversions and revenue off your momentum. Growth: A sharp increase in users and sales. A product launch lives primarily in the introduction phase (merging into growth once it generates enough demand).

Launch 96

Launch Product Non-Profits GTM 96

Sales Hacker

DECEMBER 8, 2020

If you missed episode 137, check it out here: From Marketer to CEO: The Power of Brand as a Growth Amplifier with Jake Sorofman. Give us a little bit about the stage of growth that you’re at. And the amount of experience required depends on the phase of growth of the company. Subscribe to the Sales Hacker Podcast.

Sales 114

Sales E-commerce Technology Technology 114