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In sales we are all motivated either intrinsically or extrinsically. Intrinsic motivation comes from within. Extrinsic motivation is money, public recognition, prizes, and rewards. It includes pride of doing a good job, mastery, competing with oneself, and personal satisfaction.
Set inspirational SMART goals and spark intrinsic motivation in their sales reps to achieve those goals. It can if you have a team of true self-starters that are intrinsically motivated to improve their performance and take charge in decision-making. Sales Managers. As a result, there’s a risk that growth will slow or stop altogether.
Let’s look at optimizing outbound sales development representative (SDR) performance using an issue tree. Were I focused on the inputs, I would have fleshed out the issue tree to include facets of intrinsic and extrinsic motivation. Enough theory on this first framework. Sales Engagement Issue Tree.
Then, incorporate aspects of the highest performers you'd like to find in candidates -- for instance, perhaps you find your highest-performing customer support representatives are incredibly self-motivated. First, because personality can influence intrinsic motivation. You might use motivation, then, as the final piece to the puzzle.
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