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How to Run LinkedIn Ad Campaigns: A Beginner's Guide

Hubspot

LinkedIn is a highly valuable tool to network with like-minded professionals. For example, when promoting a book to college professors, leading the title with the words, "College Professor's Guide to" may generate a higher CTR than generic, un-targeted copy. It might seem a little bit intimidating. Actually, yes. Call-to-Action (CTA).

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How to Optimize an Affiliate Marketing Program for Profitability

ConversionXL

Referral marketing is “a method of promoting products or services to new customers through referrals, usually word of mouth” So, instead of working with marketers, you’re working with existing customers. What Is an Affiliate Network? Some people confuse affiliate marketing with referral marketing. Image Source.

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The Marketer's Guide to Pinterest SEO

Hubspot

Once viewed as a niche player in the social space, Pinterest has become one of the fastest growing social networks ever, harnessing both an increased user base and its exponential growth as a referring site to become a considerable force in the marketing world. Optimization! 3) Include Links Back to Your Website.

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How to Write a Business Plan: A Step-by-Step Guide (With Examples)

Hubspot

Does your brand promote positive body image? The financial services industry has many different niches. Other service providers will concentrate on a specific niche like technology or socially responsible companies. We are especially focused on providing network systems and services to small and medium business.

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This day in search marketing history: February 22

Search Engine Land

Russia: Egypt Uprising Fault Of Google 2011: Some in Russia wanted to lock down the Internet in similar ways to China, restricting some Google searches, access to social networks and more. Microsoft Launches Search Prizes With Virgin In UK: Big Snap Search 2008: Microsoft was running another search and win promotion.

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How to Start a Business: A Complete Guide for Startup Entrepreneurs

Hubspot

Does your brand promote positive body image? The financial services industry has many different niches. Other service providers will concentrate on a specific niche like technology or socially responsible companies. We are especially focused on providing network systems and services to small and medium business.

Legal 101
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16 of the Best Brands on Instagram Right Now

Hubspot

For a while now, it's been clear that Instagram isn't just a social network for foodies and teenagers. dogs, but it's also a great way for the company to promote their laid-back culture while also inviting customers to interact with their brand on social. Our favorite is the #DogsOfWeWork hashtag. Not only is it awesome because, well.