Search Engine Land

JANUARY 6, 2023

in 2011, startup search engine Blekko launched a spam clock that estimated 155 million spam pages had been created since Jan. Read all about it in Blekko Launches Spam Clock To Keep Pressure On Google. Google Ads to allow ads for sport betting in New York. Google My Business launches new performance reporting.

Sports 129

Sports Gambling Manufacturing Launch 129

Search Engine Land

OCTOBER 4, 2022

Over 80% of searches worldwide occur on Google based on the latest search engine market share data. If you’re vacationing in San Jose, consumers in your area are statistically more likely to find lunch on DoorDash , whereas New York consumers are more likely to order through Uber Eats. However, nearly 40% of U.S.

Objectives and Key Results 117

Objectives and Key Results Retail Engineering Launch 117

Search Engine Land

DECEMBER 27, 2023

Test driving Google’s Search Generative Experience The AI-generated answers are presented in a variety of forms via a snapshot, with links, images, videos and the ability to ask follow-up questions. Leading up to this: In January, we learned that Google would unveil a version of its search engine with chatbot features.

Engineering 131

Engineering Follow-up Launch Start-ups 131

Hubspot

NOVEMBER 28, 2017

We looked into the biggest mistakes from many popular brands -- but glossed similar instances of faux pas from smaller companies, because, well, we don't want to hurt the up-and-comers. 8 Legendary Marketing Mistakes to Avoid Replicating at All Costs. 1) Guerilla Marketing Without Due Diligence. 3) Lackluster New Logos.

Transportation 78

Transportation Launch Price Campaign 78

Hubspot

AUGUST 11, 2013

Guys, I''m pretty psyched for the weekly news roundup today, if I may say so myself. There was a ton of stuff that happened in the news this week -- it seemed like Facebook, Twitter, and Google rolled out a bagillion features, and I was struggling to keep up with it all amidst my other marketing duties. Let''s get to it!

Launch 73

Launch Campaign Engineering Start-ups 73

Hubspot

JULY 17, 2012

In 2007, Cartoon Network launched a guerilla marketing campaign in which they set up LED signs in various places throughout cities to promote one of their cartoons. I guess you can say hindsight is 20/20, but large-scale guerrilla marketing campaigns of this nature should really consider all possible outcomes before launch.

Transportation 78

Transportation Launch Price Campaign 78

Hubspot

APRIL 1, 2018

So it was a little difficult for me to come up with just one "best" advertisement of all time -- which is why there are 17 in this post instead. Don’t want walk up four flights of stairs? The Share a Coke campaign began in Australia in 2011 , when Coca-Cola personalized each bottle with the 150 most popular names in the country.

Gambling 101

Gambling Campaign Sports Gaming 101