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What Is Product-Led Sales? The Ultimate Guide

Salesforce

Product-led sales is a sales strategy where users experience and engage with a product first often through a free trial or freemium model before sales teams leverage usage data to drive conversions and expansions. But launching a successful product-led sales motion requires more than just a great offering.

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The Future of Revenue Is Agent-First and Agile. You Need a Single Platform to Manage It

Salesforce

Revenue Cloud also offers a modern, intuitive user experience fully embedded in Salesforce. Dive into all of the features of our Summer 2025 release From the product catalog to DRO and beyond, Revenue Cloud has more than doubled the features of Salesforce CPQ in just one year since launch. But API-first doesn’t mean API-only.

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Big vendor risks: Friday’s daily brief

Martech

The Wow factor is something that might not be essential but makes for a delightful user experience. Qubit, the personalization engine for e-commerce, has launched Qubit CommerceAI, a new offering that supports 1:1 personalization in the moment. In this case, the group decided to Wow by adding an AI-driven chatbot.