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AI-generated content: The dangers of overreliance

Search Engine Land

Many businesses or individuals feel like they need to chase trends because “everyone is doing it,” which is intrinsically comparative: you want, if not to be better than everyone else, at least be the same. If they’ve told you themselves they’re looking for an answer to x or y, all the better.

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The enterprise guide to elevating findability and ROI

Search Engine Land

Facebook, LinkedIn, TikTok, X, Pinterest): “I want to know” searches (through acquaintances and friends). Functioning as a source of business intelligence. Geolocation platforms (e.g., Google Maps, store locators): “I want to go” and “I want to buy ” searches. Ecommerce platforms (e.g.,

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GTM 134: When to Hire Your First Sales Reps (And How to Get It Right) with Joe DiMento

Sales Hacker

Guest Speaker Links LinkedIn: [link] Host Speaker Links (Scott Barker): LinkedIn: [link] Newsletter: [link] Where to find GTMnow (GTMfunds media brand): Website: [link] LinkedIn: [link] Twitter/X: [link] YouTube: /@gtm_now Sponsor: Pursuit The best talent isnt actively job hunting. This is the core brand value prop. They love it.

GTM 93
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Key Insights from Every Speaker of Elite Camp 2017

ConversionXL

Organize growth into a cross-functional team. Their recent learnings: Spark a fire: Teams intrinsically get into the flow of iterating optimization cycles when seeing the first encouraging results. Value = ( knowledge + Skill ) x Attitude. Elite Camp is a traffic and (mainly) conversion event held in Estonia every summer.

UX 85