Highspot

FEBRUARY 29, 2024

Go to market launches are critical for most companies. In this blog you will gain insight into what a GTM team looks like, helpful tips to boost productivity within your go-to-market process, and technology you can use to align your teams and launch new products successfully. At the same time, almost 95% of them tend to fail.

Go To Market 52

Go To Market GTM Objectives and Key Results Launch 52

ConversionXL

NOVEMBER 23, 2022

This event focused on relationship building and a lot of work was put into building curated groups to have fruitful round table discussions. But we put an even bigger focus on the value that smaller groups and relationship-building have. However, that’s not to say content doesn’t matter. Who is it for?

B2B 94

B2B Objectives and Key Results Relationship building Growth 94

Hubspot

JANUARY 9, 2024

What we love: Persistence and resilience are the keys to success in this field. What we love: Even if this doesn’t result in a sale, you’ve gained a great insight into what people really think about products/services in your niche. Then couple that with this knowledge: Even top sellers see D2D as a numbers game.

Objectives and Key Results 72

Objectives and Key Results Sales Trust Up-sell 72

Hubspot

APRIL 2, 2021

The traditional approach, on the other hand, involves negotiations and relationship building with publishers. Before you launch your ad campaign, you'll have to figure out a few things. This leads us to key progress indicators (KPIs). Track the results and optimize. Strategize. Amazon DSP.

Objectives and Key Results 87

Objectives and Key Results Cross-sell Negotiate Campaign 87

ConversionXL

FEBRUARY 3, 2022

Running experiments allows you to test what you think you know about your customers, rather than investing time, resources, and budget into an idea that ends up not yielding results. Revisiting pricing strategy. Dropping the price of your products or offering a lifetime plan may attract new customers and sales.

Growth 115

Growth A/B testing Objectives and Key Results Referrals 115

Gong.io

JANUARY 21, 2022

What a position — staring down buyers who are loaded to the teeth with opinions on the features they want, the customization they need, and the price they think they can get elsewhere. . This insecurity can result from their own emotional baggage, from an unstable organization, or any combination thereof. Your top reps.

Objectives and Key Results 71

Objectives and Key Results Sales Up-sell Education 71

ConversionXL

JUNE 16, 2015

Here’s another presentation from ConversionXL Live 2015 (sign up for the 2016 list to get tickets at pre-release prices ). Where do you cut out the soft launch. So building a science in there. You want to build that partnership. First of all, understanding site variance versus true AB testing results.

Objectives and Key Results 102

Objectives and Key Results Launch Drivers/motivators Gate keeper 102