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5 Skills Every Sales Development Rep Needs to Master in 2018

Hubspot

To be successful next year and beyond, sales development reps need to think outside the box. Video prospecting” is a buzzword, but at HubSpot, we’ve seen great results. Brandon Kirsch , a principal BDR at HubSpot, is a fantastic example of someone doing this right. It no longer works well. 1) Video prospecting.

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The Ultimate Guide to Affiliate Marketing

Hubspot

After all, having an income chart like this is the main goal of many online entrepreneurs: For many entrepreneurs looking to build an online business, or marketers looking to monetize their web traffic, affiliate marketing is often how they got started with generating income. What is affiliate marketing?

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Ecommerce Sales Grow in 2010 as Inbound Marketing Adoption Increases

Hubspot

economic concerns expectations were that eCommerce sales would remain flat or even decrease in 2010. billion last year. Some would hypothesize that the growth can be attributed to a rise in participation and spending in social media, search engine optimization, and search engine marketing. With continuing U.S. Instead, total U.S

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7 B2B content distribution strategies that work

Search Engine Land

I’ve been in the content trenches for years, and I’ve seen firsthand what works (and what falls flat). Top B2B content distribution strategies that work Content marketing is crucial for B2B. So, how do you reach your target audience and achieve content marketing success? But let’s be real.

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The Ultimate Guide to Video Marketing

Hubspot

Brands need a video marketing strategy — this idea isn’t new. It’s no longer just one piece of your overall marketing plan. According to a recent HubSpot Research report , four of the top six channels on which global consumers watch video are social channels. Why You Need to Focus on Video Marketing in 2018.

Angle 101
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The ABCs of Content Marketing: A Glossary of Terms

Hubspot

You probably know what content marketing is by now, but do you know all those little nitty gritty terms you need to know to be fluent in content marketing speak? Having the ability to move quickly in the world of content creation is a necessity for inbound marketers. And trust me, there will be failures.). Buyer Persona.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing. We've covered social media terms , content marketing terms , smarketing terms , email marketing terms , website optimization terms. heck, even marketing acronyms. 1) A/B Testing.