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My $500K SDRs

Partners in Excellence

The SDR role is a critical role for many, if not most, organizations. SDRs have the responsibility of generating high quality, hopefully, highly qualified pipeline. When the SDR finds an opportunity, it is usually passed to a sales person to manage through closure. The model we have is a high volume/high velocity model.

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SDRs And AEs, Do We Have Things Backwards?

Partners in Excellence

I’ve always had a contrarian opinion about the roles of SDRs and AEs. Based on my experience with organizations selling complex B2B opportunities, I’ve seen AEs manage the whole process effectively. But, there is an argument for SDRs, even in very complex B2B solutions. These SDRs require much higher levels of comp?”

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“This Is The Way We Have Always Done Things….”

Partners in Excellence

This particular conversation was about SDRs, with one person saying, “SDRs have always been an entry level position and always should be.” We set them up for failure, we should staff SDR roles with more experienced people.” ” Those who have followed me for some time know my $500K SDR experience.

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Rethinking BDRs?

Partners in Excellence

Some years ago, I created some controversy by talking about my $500K SDRs. I created a small team of very experienced people to drive new initiatives and develop pipeline for my sales organization. No team of entry level SDRs could have had those conversations. The SDR/BDR role can be very impactful.

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What Do Uber Drivers And SDRs Have In Common?

Partners in Excellence

What do Uber drivers and SDRs have in common? SDRs, in most cases, are the sales equivalent of Uber drivers. For the last decade, we have leveraged SDRs in how to effectively engage customers in their buying process. For the last decade, we have leveraged SDRs in how to effectively engage customers in their buying process.

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Do We Need Sales People Any Longer?

Partners in Excellence

Recently, I was at a meeting hosted by my friends at Gartner. ” Sales leaders/managers are also doing things that seem to reduce the need for sales people–or perhaps SDRs. I wrote “ What do Uber drivers and SDRs have in common, ” as speculation about the future with fewer or no SDRs.

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SDR Training: 5 Tips for Faster Onboarding and Ramp Up

Sales Hacker

Sales automation tools like email and dialing technology have turned SDRs into revenue-generating machines. Here are some simple ways to ramp up SDRs to see those results as soon as possible. Set Expectations and Create an SDR Onboarding Schedule. As a Sales Manager, you need to be actively involved with training new SDRs.