When You Sell On Price, You Lose On Price
Sales Coach Dew
MARCH 29, 2021
Learn to focus on clients who care about more than price. We don’t want to lose long-term relationships to a competitor who’s undercutting our prices. So, to keep our clients, we always need to win on pricing, right? That means less than a fifth of customers think “the lowest price” is more important than anything else.
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