Search Engine Land

APRIL 18, 2023

A group of nine states, comprising Michigan, Nebraska, Arizona, Illinois, Minnesota, New Hampshire, North Carolina, Washington, and West Virginia, have become part of a U.S. Department of Justice lawsuit against Alphabet’s (GOOGL.O)

Government 90

Government Legal Contract Campaign 90

ConversionXL

FEBRUARY 26, 2014

This ad is packed with trust boosting factors like a ratings extension, a review, social proof, and sitelinks that provide more detailed options while highlighting service benefits. A tax services center could focus on “ prepare 2013 taxes” now, but in September might focus on 3 rd quarter filing services for freelancers.

Territory 111

Territory CTR Campaign Objectives and Key Results 111

Hubspot

MAY 22, 2020

Whoever submits the video deemed most creative wins a free waterbed and an all-expense-paid trip to Water Country — the preeminent waterpark in the greater Portsmouth, New Hampshire area. To enact this campaign, the company sends out promotional email blasts to its subscribers.

Campaign 101

Campaign Promote Cross-sell Territory 101

Hubspot

MAY 3, 2018

Nashua, New Hampshire is a quintessential New England city. Future customers trust those reviews more than your marketing message. Lately we’ve seen more and more HubSpot customers thrive in ecommerce, even though Amazon sells similar or even identical products as them. How can this be?

Niche 73

Niche Price Up-sell Retail 73

Salesforce

MARCH 12, 2024

Why it’s important to track sales velocity How to calculate sales velocity Sales velocity example 4 things you can do to increase sales velocity Boost sales productivity with trusted AI See how AI tools from Sales Cloud can take on everyday tasks and point you to the best action for every deal. Watch the demo What is sales velocity?

Territory 64

Territory E-commerce Pipeline Sales 64

Salesforce

MARCH 6, 2024

When you’re able to focus and listen without interruption, you earn their trust, and make them feel heard. Here are several sales tactics that will help you find success at the negotiating table. Practice active listening Be uniquely present when talking to a prospect.

Negotiate 91

Negotiate Price Territory E-commerce 91

Salesforce

FEBRUARY 29, 2024

They may include emotional, logistical, or even physical hurdles and often shine a light on deeper and more complex issues within a business like trust, transparency, or ethics. A great way to do this is by acting as a trusted advisor. It’s important to think about customer pain points broadly. Think toward the future.

Customers 52

Customers Territory E-commerce Pharmaceutical 52