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How to Win More Customers with Conversation Intelligence

Salesforce

They can identify areas for improvement, such as developing better talk-listen ratios (how much a seller spoke versus the prospect) or objection handling, which can help enhance the seller’s performance. By defining custom keywords relevant to your business, you can gain a deeper understanding of your customers and prospects.

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It’s Not the Wild West: 12 Tactics to Make Your Price Negotiations Smooth and Successful

Salesforce

Practice active listening Be uniquely present when talking to a prospect. When you’re able to focus and listen without interruption, you earn their trust, and make them feel heard. Find empathy to make connections Connect with a prospect by making them feel included, appreciated, and heard.

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How to Supercharge Your Sales Velocity for Quicker Wins

Salesforce

Why it’s important to track sales velocity How to calculate sales velocity Sales velocity example 4 things you can do to increase sales velocity Boost sales productivity with trusted AI See how AI tools from Sales Cloud can take on everyday tasks and point you to the best action for every deal. Watch the demo What is sales velocity?

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Customer Pain Points: How to Identify Them and Solve Common Problems

Salesforce

They may include emotional, logistical, or even physical hurdles and often shine a light on deeper and more complex issues within a business like trust, transparency, or ethics. It’s easy to assume you know what’s causing your prospect pain, only to then lose their business because you got it wrong.

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The Secret of Successful Account-Based Selling? Going After the Big Fish

Salesforce

Marketing is usually the first touchpoint; through targeted campaigns, prospective buyers are pulled in via digital ads, physical promotions, webinars, and other marketing materials. Show prospects that you understand their needs and preferences to help you build trust, forge strong relationships, and land new accounts.

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The Ultimate Sales Checklist to Improve Performance

Salesforce

Does your sales team trust you? The foundation of any good relationship is trust, and relationships in sales are no exception. If your team doesn’t trust that you have their best interests in mind, they won’t respect your decisions or take your direction. So how do you foster a culture of trust on your sales team?

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What Is Social Selling, and How Does It Work?

Salesforce

Social selling is a lead-generation technique where salespeople directly interact with their prospects on social media platforms. Instead, your social channels are prime territory for building connections with new prospects and developing business relationships. How you speak to your aunt differs from how you talk to a prospect.

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