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5 Ways to Uncover Hidden Revenue in Strategic Accounts

SBI

5 Ways to Uncover Strategic Account Revenue. Now, with the economic uncertainties of 2020, sales teams of all sizes are desperate for a more strategic approach to building dependable and ongoing opportunities to optimize customer revenue in their most strategic accounts. Deepen Customer Insights.

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IAB Podcast Upfront highlights rebounding audiences and increased innovation

Martech

Measurement and brand safety Technology is catching up to the sheer volume of content in the digital audio space. Advertisers can also get deep insights on ad effectiveness through Wondery’s premium podcasts — the company was acquired by Amazon in 2020. As the top U.S. million podcasts (at the time) with over 1.7 billion data points.

Sports 80
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The Expert Guide to Creating a Marketing Growth Strategy

ConversionXL

In 2020, there were 8,000 martech solutions. In 2020, Clubhouse established a market for an audio-only social platform. Companies can acquire competitors’ products or technology to enhance their offering within the market they already serve. Partnerships. To say the business landscape is competitive is an understatement.

Growth 115
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How event marketers can use hologram technology for live and hybrid experiences

Martech

Instead of using Zoom and showing a remote participant on a screen, they can use hologram technology and place a three-dimensional version of the person on a stage, or in a boardroom. In 2020, during the first and second waves of Covid-19, ARHT Media gained visibility in their application of holograms for NBA broadcasts on ESPN.

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10 Things That Aren’t Obvious About Partnering With Big Companies – Workday Ventures (Video + Transcript)

SaaStr

But what happens when these different sized businesses unite forces in strategic partnerships? In this session, Managing Director & Co-Head of Workday Ventures, Leighanne Levensaler will dispel the myths of partnering with large companies and reveal the 10 things that aren’t obvious with this kind of partnership.

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The Playbook to Building a Thriving Sales Culture with PatientPop SVP of Sales Justin Welsh (Video + Transcript)

SaaStr

Join us at SaaStr Annual 2020. It’s an SMB SaaS company in the healthcare technology vertical. You moved into closing roles and you moved up to closing roles to getting support and getting strategic partnerships. SDR, AE, a strategic reps, the peers elected one person to represent them. FULL TRANSCRIPT BELOW.

Quota 101
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5 Effective Things We Did to Move Upmarket and Built Pipeline with Mapistry (Video + Transcript)

SaaStr

Join us at SaaStr Annual 2020. The goal behind this framework was to create more of a growth engine that integrates the people, the technology, the data, the buyers, content, orchestrates it across the customer journey to be able to make the biggest impact. Want to see more content like this? Allie Janoch | CEO @ Mapistry. Lauren A.: