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2025 GTM forecast: Key shifts redefining the future of go-to-market strategy

Martech

This may be the largest window into the minds of the F2000 C-suite yet assembled, including the bases for some pretty clear forecasts for 2025 and into 2026. Getting AI right means unscrewing the sales pitch There’s a very short, very provocative book titled “What Tech Calls Thinking” by Stanford professor Dr. Adrian Daub. Processing.

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AI is Already Increasing Our Cognitive Load. That’s Only Going to Increase — Dramatically.

SaaStr

It’s already enabled us to: Dramatically improve our content Review 200+ pitches for SaaStr Fund Review 700+ content submissions for SaaStr Annual Review 150+ sessions for SaaStr Annual And so much more. Content creation, data analysis, customer communications, pitch deck review—all truly transformed. So I love our SaaStr AI.

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Report: The Top 7 Reasons Salespeople Lose Deals in 2022 (& How to Fix It)

Sales Hacker

Here, according to the 500 reps surveyed, is why sellers are losing deals: 50% cited sales pitches that don’t stand out. Here, according to the 500 reps surveyed, is why sellers are losing deals: 50% cited sales pitches that don’t stand out. Related: How to Make a Sales Pitch that Stands Out and Gets Results (in 6 Steps).

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Top 10 Reasons SaaStr Annual 2025 Will Be Better Than Ever!! May 13-15 in SF Bay!

SaaStr

800+ VCs Ready to Invest This year, were bringing together over 800 VCs and investors, making SaaStr Annual 2025 the ultimate place to pitch, connect, and secure funding. And we’ve got an AI Demo Stage running all day, every day this year, right in the heart of Annual. 100+ scale-ups and start-ups showing you how they do it!

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10 Ways AI Will Change Sales Forever. It’s Already Happening, In Fact.

SaaStr

AI Will Fill Gaps You Never Knew Existed One of the most surprising aspects of SaaStr’s AI deployment was discovering unexpected use cases. This represents perhaps the most profound change: customer expectations will fundamentally reset.

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Nicole Greene: Looking forward with AI

Martech

By 2026, search marketing will lose market share to AI chatbots and other virtual agents, with traditional search engine volume dropping 25%. But mostly that means being pitched more things to buy, which benefits the company, not the customer. So this gives the customer something tangible in return for their information.

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How to Kick Off Your SaaS Sales Career

Hubspot

That's how much SaaS, as a global industry, is projected to be worth by 2026 — nearly double how much it was worth in 2020 ($158 billion). When you understand your customer, you'll be able to craft a sales pitch that is tailored to each customer's needs so they can see the value of your software. occupations. "Do