Heinz Marketing

JUNE 11, 2022

Marketing automation to close in on $4.7B globally by 2028. Marketing automation tools are being embraced by brands to help them deliver the customized and seamless experiences expected by their target audiences. A report reveals that email marketing automation will take the largest slice of market share at just over 32%.

B2B 114

B2B E-commerce Sales Growth 114

Martech

JANUARY 25, 2022

Customer relationship management (CRM) is the technology brands use to nurture relationships with their customers. These solutions are designed to help sales and service agents communicate with customers more effectively. At their core, CRM systems are designed to facilitate customer and sales relationships.

CRM 98

CRM Agriculture Hospitality Healthcare 98

Martech

APRIL 8, 2024

By 2026, search marketing will lose market share to AI chatbots and other virtual agents, with traditional search engine volume dropping 25%. By 2028, brands’ organic search traffic will decrease by 50% or more as consumers embrace generative AI-powered search. One that provides true benefit for the customer.

B2B 114

B2B B2C Conversion Pitch 114