Martech

JUNE 18, 2025

The financial trajectory of AI — and why it matters The numbers are staggering: AI in marketing is growing at a 25% CAGR through 2030. They’re turning tech stacks into trust stacks by pairing automation with a buyer-first lens. Salesforce: AI as a trust multiplier Salesforce doesn’t just ship AI features — it embeds ethics.

GTM 101

GTM Strategize Trust B2B 101

Sales Hacker

FEBRUARY 14, 2018

Trusted advisors are built to last and will not be affected. This is why a simple 90-second Video E-Mail or Voicemail slaughters 2030 level Sales AI. Trust me, I smell PROMOTION. Conversely, they’ll most likely be more in demand than ever. . Human beings lack discipline. Elementary, my dear Watson AI!

Cold Call 79

Cold Call Construction Trust Prospecting 79

Hubspot

AUGUST 30, 2023

In our survey, 49% of salespeople said they don’t wholly trust AI tools such as ChatGPT, which sometimes provides false and inaccurate information. billion by 2030 , growing at a CAGR of 12.62% from 2022 to 2030. You wouldn’t trust a stranger off the street to sell for you — let alone one who’s not sentient.

Cross-sell 69

Cross-sell Price Sales SQL 69

Search Engine Land

NOVEMBER 21, 2023

Quality raters are simply relevance labelers Quality raters are simply relevance labelers, classifying and feeding a huge pipeline of data, rolled up and turned into numerical scores for: Aggregation on whether a proposed change is near an acceptable average level of relevance precision or user satisfaction. This is very problematic.

Engineering 133

Engineering Follow-up Presentation Process 133

SaaStr

JULY 8, 2020

Aileen Lee: Yeah, and they’ve got referenceable customers, they’ve got pipeline, they’ve got funnels. So, it’s like in healthcare, one of my friends who’s a doctor says she feels like she fell asleep in 2020 and woke up in 2030 in terms of … Jason Lemkin: Yeah, I bet. Jason Lemkin: Yes.

Pitch 81

Pitch Start-ups Up-sell Technology 81