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Marketing to the 50+ crowd: A booming opportunity

Martech

Ogilvy’s 2030 Forecast asserts 60+ is the fastest-growing and wealthiest consumer class, representing a lucrative “silver economy” for product and service brands. This makes them a great target for adventure, luxury or wellness travel and event-based promotions. This is especially true in large urban centers.

Trust 122
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A Step-by-Step Guide to Becoming a Medical Device Sales Rep

Veloxy

The medical device industry is poised to reach nearly $800 billion in global annual sales by 2030. The Role of a Medical Device Sales Rep Medical device sales representatives play a critical role in the healthcare industry, selling and promoting medical devices to healthcare professionals. You should be!

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4 Ways to Make Disability Part of the Equality Conversation

Salesforce

A recent Korn Ferry report estimates that by 2030, more than 85 million jobs could go unfilled. include people with disabilities, representing an opportunity for organizations committed to diversity, equity, and inclusion. It also offers auditing services to help you identify online accessibility gaps and create solutions.

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5 Business Uses for an AI Copilot

Salesforce

Imagine writing an email in 20 seconds instead of 20 minutes, completing hours of research in minutes, or automatically receiving a full summary of a customer’s service history. The technology is now being applied across sales, service, marketing, retail, and many other industries and roles. The best part? What is an AI copilot?

Retail 89
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How 6 Brands Use Instagram Live in Their Marketing Strategy

Hubspot

83% of Instagram users say they find new products or services by browsing the platform. Global Citizen is a non-profit organization with a mission to end extreme poverty by 2030. As shown in the screenshot, the Origins representative presents one of their products up close to the camera. One way is with Instagram Live.

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Starting Up In A Downturn with Cloudflare COO and Co-Founder Michelle Zatelyn (Video + Transcript)

SaaStr

So we build a service that does cybersecurity global performance or liability for any internet property. And in these last 10 years, we have 26 million internet properties that use our service on any given day. Do they renew our service? Do they want to adopt more of our services? ” And we knew that was a big idea.