Martech

FEBRUARY 8, 2024

Displaying in-depth coverage of a topic from various angles is crucial to show Google that we are an authoritative source. However, you can still use some common tactics and techniques to make your BOFU strategy work. Use A/B testing to refine your approach and maximize conversions. This is your go-to strategy.

B2B 115

B2B Gaming Niche Appointment 115

Martech

AUGUST 25, 2023

Explore helps businesses uncover deeper insights about user behavior through advanced techniques (i.e. With GA4, all customers can activate their audiences with Google Ads and the GMP, but that’s not all… those same GA4 audiences can be used to target push notifications, configs, and A/B tests with Firebase.

SQL 94

SQL A/B testing Angle Strategize 94

Hubspot

JUNE 20, 2018

29 Creative List Building Techniques. The value in this list building technique is in the destination: Link your Facebook page's CTA button to a landing page that requires an email address for access to a special resource. A/B test different campaign copy. Using Email. Create remarkable email content.

A/B testing 78

A/B testing Contact Promote Campaign 78

Hubspot

JUNE 28, 2013

Here are some guidelines for using data in all of your marketing activities: Use the data to frame your story angle. Data can be used to support your angle -- either as the introduction of your thesis or as proof for your initial statement. One of the best ways to do that is to launch new, interesting data.

Angle 71

Angle A/B testing Drivers/motivators Presentation 71

Hubspot

FEBRUARY 12, 2013

So here are a few techniques we've picked up over the year for finding the right topics for your audience so you can publish the kind of stuff people will love to read. It may seem elementary, and we published it long after Twitter launched -- in November of 2011, in fact -- but we just heard the question over, and over, and over.

A/B testing 76

A/B testing Angle B2B Launch 76

ConversionXL

MAY 1, 2014

For startups and fledgling businesses without a wealth of customer surveys to pull their messaging from (or even established businesses looking to find a new angle), trying to develop effective copy for their sites and landing pages can be a daunting task – if not downright overwhelming. “ Start With What You’ve Already Got.

A/B testing 123

A/B testing Lead generation Angle Drivers/motivators 123

ConversionXL

MARCH 14, 2013

There are hundreds of ways to increase the conversion rate of a website; A/B testing, customer surveys and usability studies are all hugely important techniques. Using This Technique: A Walkthrough. You can use this technique for a variety of websites but one area that it really excels is with ecommerce websites.

Conversion 103

Conversion Retail Manufacturing Niche 103