Martech

APRIL 5, 2023

Test one campaign-level approach against another, such as emotion versus urgency or value. This will give you deeper insights you can apply beyond your next campaign. Get more email into your customers’ inboxes How long has it been since you looked at a post-campaign delivery report?

Profit margin 126

Profit margin Objectives and Key Results A/B testing Strategic planning 126

Martech

JANUARY 23, 2023

Using psychological approaches in your email campaigns can motivate customers to act instead of making do with hastily written copy and a “Buy now” mindset. They aren’t, although they often work together in email campaigns (as shown in the Leesa example below). ” What are the specific consequences of not acting?

Drivers/motivators 110

Drivers/motivators Profit margin Price Campaign 110

Lead Fuze

MAY 26, 2023

Showcasing Success Stories to Attract New Business Opportunities To win over potential clients’ trust, build case studies highlighting your agency’s successful projects on various social media platforms such as Facebook Ads campaigns or LinkedIn community management strategies. Bonus Tip: Experiment.

Niche 98

Niche Finance Negotiate Technique 98

ConversionXL

JUNE 3, 2019

What’s more is that an A/B test of the message—changing “Why did you cancel?” We’ve even started testing recovery campaigns for former customers whose issues we’ve fixed; I’ll write about that in a future post, but the early results are very promising.” to “What made you cancel?”—provided states and 11 countries.

Customers 82

Customers Non-Profits Profit margin Objectives and Key Results 82

ConversionXL

JUNE 5, 2014

What’s more is that an A/B test of the message, changing “why did you cancel?” We’ve even started testing recovery campaigns for former customers whose issues we’ve fixed; I’ll write about that in a future post, but the early results are very promising.” Hangups in the user experience. to “what made you cancel?”

Customers 115

Customers User Experience Profit margin A/B testing 115

ConversionXL

JUNE 5, 2014

What’s more is that an A/B test of the message, changing “why did you cancel?” We’ve even started testing recovery campaigns for former customers whose issues we’ve fixed; I’ll write about that in a future post, but the early results are very promising.” Hangups in the user experience. to “what made you cancel?”

Customers 112

Customers User Experience Profit margin A/B testing 112

ConversionXL

JUNE 5, 2014

What’s more is that an A/B test of the message, changing “why did you cancel?” We’ve even started testing recovery campaigns for former customers whose issues we’ve fixed; I’ll write about that in a future post, but the early results are very promising.” Hangups in the user experience. to “what made you cancel?”

Customers 105

Customers User Experience Profit margin A/B testing 105