ConversionXL

FEBRUARY 3, 2022

Growth hacking is about caring for and optimizing the user experience to build trust and keep customers using your product. In his course on Growth Mindset (part of CXL’s Growth Marketing Minidegree ), WeTheFuture.org founder John McBride describes three key components of a successful growth marketer: 1. The result?

Growth 113

Growth Referrals Minimum Viable Product Drivers/motivators 113

ConversionXL

JUNE 3, 2019

The same article noted that companies spending 30% more time analyzing marketing performance data earned 3X higher open rates and 2X click through rates for email. Email testing should be about far more than opens and clicks, though.). provided a near 19% response rate. The result?

Customers 82

Customers Non-Profits Profit margin Objectives and Key Results 82

ConversionXL

JULY 21, 2022

This makes the right data harder to locate, resulting in poor conversion rates that affect revenues and dampen company culture. A/B test components, such as: Landing page design ; Messaging; Headlines ; Subject lines ; CTAs ; Images; Send times. It’s a lesson in delivering a seamless experience.

Customers 118

Customers Non-Profits E-commerce Objectives and Key Results 118

ConversionXL

FEBRUARY 3, 2022

The result? People had a terrible experience using their product. After turning their attention toward feedback and testing, letting the voice of their customers fuel their content strategy and product development, they took off. Wise, for example, found that 67% of its customers join through recommendations. The result?

Growth 102

Growth Product Objectives and Key Results User Experience 102

ConversionXL

JULY 7, 2019

Track the effectiveness of those emails: opens, click-through rates, and conversion rates. Make a list of the most common objections and doubts, and address them on product pages and in the shopping cart. Use autosuggest to show product matches as users type. You may want to include a coupon.) Is this safe?

Conversion 105

Conversion Retail Price Territory 105

ConversionXL

FEBRUARY 3, 2022

When WordStream began receiving complaints that the seven-day free trial of their PPC management software wasn’t long enough, the brand decided to A/B test 14-day and 30-day trials. The results? Prospect trial to conversion rates fell with the longer trials. What is growth marketing? And what it isn’t).

Growth 102

Growth A/B testing Retail Objectives and Key Results 102

ConversionXL

OCTOBER 4, 2021

This is where transactional emails are a key customer experience tool. Tactics are part of your strategy alongside objectives, goals, and analysis. What do you want the end result of your email campaign to be and why does that matter? Keep your objectives within reach by following the SMART framework: Image source.

Customers 136

Customers Objectives and Key Results A/B testing Campaign 136