ConversionXL

AUGUST 19, 2016

Of course, all of this is just data that you need to inform A/B test hypotheses. And once you set up tests, you can analyze your sessions length vs. conversions. You may find session lengths and conversions both increased, or decreased sessions lengths with no change in conversions rate (great SEO, but issues when converting).

User Experience 58

User Experience X-functional Campaign A/B testing 58

Hubspot

MARCH 10, 2016

1) A/B Testing. Learn how to run A/B tests here.). Typically, next steps for leads at this stage are a call from a sales rep, a demo, or a free consultation -- depending on what type of business is attempting to close the lead. We couldn’t leave “X” out of the party! 2) Analytics. 9) Bounce Rate.

Networking 78

Networking Engineering Non-Profits Follow-up 78

ConversionXL

AUGUST 31, 2017

Finding a proper A/B testing tool isn’t the problem anymore. If you work in conversion optimization – whether at an agency, in-house, or as a consultant – you almost certainly run A/B tests. AB Tasty offers A/B testing, split testing, multivariate testing, and funnel testing capabilities.

A/B testing 129

A/B testing E-commerce X-functional UX 129

ConversionXL

NOVEMBER 11, 2015

Whether you’re a conversion optimization agency, consultant, or in-house at a startup or enterprise, investing in the right conversion optimization tool is a big decision. To navigate the list, you can filter out tools based on function as well as for which size company it works best. It’s basically only for enterprises, though.

Conversion 124

Conversion A/B testing UX Consult 124

ConversionXL

JANUARY 24, 2017

It’s sort of a trope and a frustration in the optimization space that most people new to the craft think of CRO as a simplistic practice of A/B testing button colors or CTA text. More and more, people are using experimentation as a way to optimise not just sales – but also pricing, functionality, and product.

Conversion 87

Conversion UX A/B testing SQL 87

ConversionXL

APRIL 3, 2018

You can use AI even when you haven’t mastered traditional testing. Chad Sanderson – The Statistical Pitfalls of A/B Testing. Value = (Knowledge + Process) x Skill x Attitude. There’s an Experiments Council: internal consulting to help with tricky design , setup and interpretation.

A/B testing 106

A/B testing Objectives and Key Results Growth X-functional 106

PandaDoc

MARCH 7, 2023

Sales automation software or other solutions with eSignature functionality will help you close deals more quickly. This type of A/B testing makes it obvious which technique is the winner. For example, you could aim for a new process to increase conversion or decrease loss by X%.

Process 52

Process Objectives and Key Results Pitch Sales 52

SaaStr

SEPTEMBER 27, 2019

What are the core differences when comparing marketing functions at the likes of Salesforce to smaller companies like G2? Because marketing is the revenue function. Marketing is the customer service function, etc. What were Ryan’s biggest takeaways from his time at Salesforce? How did it change his mindset?

Start-ups 56

Start-ups A/B testing B2B Pipeline 56