Highspot

JULY 3, 2025

Key takeaways Constant communication and collaboration among sales, marketing, and enablement is the foundation of any successful B2B sales enablement strategy today. Buy-in and continual support from go-to-market (GTM) leadership is crucial to building highly impactful—and high-converting—sales enablement approaches.

B2B 52

B2B GTM Objectives and Key Results Sales 52

Salesforce

APRIL 17, 2025

Learn more about: Understanding agentic AI Agents for sales Agents for key account management Agents for retail execution Agents for customer service Are you ready to build agents for your consumer goods brand? Agentforce, for example, uses AI to manage and nurture leads, providing personalized and timely interactions.

Objectives and Key Results 82

Objectives and Key Results Negotiate Retail Promote 82

Highspot

DECEMBER 21, 2022

Trying to build a high-impact sales team? Heads up: Your team will only ever be as good as its manager. In fact, a reported 69% of sellers who exceed annual quota consider their sales managers as being “above average” at their jobs. But here’s the problem: A good candidate for sales management is hard to find.

High impact 52

High impact Objectives and Key Results Sales Teamwork 52

ConversionXL

AUGUST 21, 2014

Groove’s offer to help these users through the setup process resulted in a 26% response rate. Even when users insist on leaving, it’s possible to gain insight into their objections and craft a better service that ultimately lowers churn in the long run. The key is understanding that churn happens long before customers decide to cancel.

Referrals 106

Referrals Objectives and Key Results Follow-up Service 106

Hubspot

NOVEMBER 7, 2023

As a result, your customers suffer and so does your team. A repeatable sales process is key to testing new sales motions and strategies. As a result, it’s very easy to get lost or overwhelmed by the features available to you. Naturally, with a remote team, organization is key. Good implementation is key.

CRM 78

CRM Contact Contract Objectives and Key Results 78

SBI

SEPTEMBER 27, 2019

Brainshark’s suite of sales readiness solutions was named a gold (highest-level) winner in the “Best Product: Training” category – recognized for fostering better-prepared, results-driven sales forces. Sales coaching and practice – enabling reps to submit videos (pitching products, responding to common objections, etc.) Industry News.

Objectives and Key Results 36

Objectives and Key Results Non-Profits Strategize High impact 36

SBI

AUGUST 15, 2019

This marks the seventh consecutive year Brainshark has been honored in the IBAs – having won more than 25 Stevie Awards for helping companies dramatically improve sales productivity and results. Sales coaching and practice – enabling reps to submit videos (pitching products, responding to common objections, etc.) Account Planning.

Objectives and Key Results 32

Objectives and Key Results Non-Profits Territory Strategize 32